To celebrate Jewish news,

AJCampaign In 1996
Tops Estimated Highs

RUTH LITTMANN STAFF WRITER

I

Give The Jewish News.

Parents! Continue the tradition. Give your children another great
gift...a subscription to The Jewish News. It was a chapter you

started teaching your children at a very young age. In it were the holidays, rituals and

joys of Jewish life. And now as your children start a new life, and eventually a new fam-

ily, you can keep those past lessons alive and growing. A gift subscription to The Jew-

ish News brings young couples a first-hand look at their community. From the events

and happenings of the day, to the challenges of the future. We can help add meaning to

their lives. And, at the same time, serve as a foundation for building a proud family...just

like the one they came from.

THE JEWISH NEWS

Invest in continuity. Order a Jewish News wedding gift subscription
today! Call 810-354-6620 or return the coupon below.

:SS:Z:5S

kti

;SS:Z:5S

SS'S:Z:5S

Sae 37% off the newsstand price by resporring today.
Receive 52 issues of The Jewish News plus five issues of Style magazine for only $42 ($58 out-of-state).

Yes, I'd like my own subscription to The Jewish News.

❑ Please bill me.

❑ Payment enclosed.

❑ Charge to my ❑ MasterCard

❑ Visa

❑ I'd like to send a subscription as a gift to:

Name

' Card #

Address

$•:

.
Signature (required)

City

My Name

Phone

My Address

Gift Card Message

yti

City

Phone

State

State

Zip

Zip

New subcribers only

Please send all payments along with this coupon to:
The Jewish News, P.O. Box 2267, Southfield, MI 48037-2267. Allow 2-3 weeks for delivery.

For faster service call 810-354-6620 and charge it to your Visa
or MasterCard between the hours of 8:30 an and 5:00 pm

AD195

his year's Allied Jewish
Even if $27.6 million is raised
Campaign is projected to by the end of the year, Mr. Slatkin
bring in $27.6 million, top- says the new monies won't com-
ping 1995's total by pensate for possible government
$800,000.
cuts to agencies that receive fed-
Success brings with it more eral dollars.
money for local Jewish agencies
Several agencies that benefit
and Israel, leaders say. The allo- from Campaign dollars — like the
cation process, which has already Jewish Family Service, Jewish
begun, will wrap up some time in Vocational Service and Jewish
June.
Federation Apartments — also
Days of Decision, the annual rely on government funds. Mr.
March plug for Campaign Slatkin predicts federal operat-
pledges, culminated in $906,000 ing funds for these agencies will
from 1,250 contributors. This, too, be sliced by $4 million over the
represents an increase over last next five years.
year's $850,000 from 850 donors.
'We've needed these kind of
Campaign co-chairs Penny growth Campaigns and thank
Blumenstein and Robert Slatkin, goodness we've been able to do it,"
though elated, insist they're a far he says.
cry from finished.
The Campaign co-chairs at-
"Everybody says we're done tribute this year's success to many
now, and I say, 'No, not ex- factors, including the Bill David-
actly,' " says Ms. Blumenstein. son Challenge Fund, which
"There's still a little bit of work to matched $500,000 worth of in-
be done before we can call it quits creased pledges, dollar for dollar.
for 1996."
They also credit volunteers
The task at hand includes from temples and synagogues for
securing another $4.25 million by getting involved.
Dec. 31 to meet the projected to-
Ms. Blumenstein says the
tal. As of late March, only $23.35 Women's Division of Federation
PHOTO BY GLENN TRIEST has solicited unprecedented
amounts. Last year, Women's
Division raised $4.5 million, and
is expected to exceed that to-
tal this year.
When Mr. Slatkin was in
Federation's Young Adult Di-
vision, during the 1970s, his
peers raised $50,000. YAD this
year has raised more than
$800,000.
But to reinforce the Jewish
community's financial security
while taking into account pre-
dictions that today's group of
young people will not amass the
wealth of their predecessors,
Federation is focusing less ex-
clusively on Campaign these
In recentyears, volunteers from temples days.
and synagogues came out in force to help
Endowments, operated con-
raise money.
tinually, are relatively new
million had been collected. Many trends in the community's fund-
Campaign benefactors withhold raising scheme. The United Jew-
their charitable dollars until the ish Foundation, which serves as
end of the year.
Federation's investment arm, re-
The projected total is based on ported an endowment balance of
giving records of contributors $129 million at the end of 1995.
whose pledges remain outstand-
During a seven-month period
ing.
starting in May of that year, the
In terms of dollars collected to UJF accrued $5.2 million in in-
date, the total is running some- terest income. In addition, an in-
what below last year. However, dependent Federation/Jewish
officials at the Jewish Federation Family Service campaign raised
of Metropolitan Detroit say the $2 million in three years for pro-
current shortfall does not mean grams to help victims of domestic
the Campaign won't live up to violence.
their predictions.
"In the future," Ms. Blumen-
"In terms of the pace, a lot has stein says, "people won't just be
to do with when donors are ready reaching into their pockets and
to make their commitment," says writing a check. Endowments,
Senior Campaign Associate with interest, establish financial
Michael Gilbert.
continuity." El