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It may also come into play when Palestinian and Israeli negotiators start thrash- ing out the explosive issue of Jerusalem. The point here is not that crit- icism of Israeli government positions is illegitimate, or that the American Jewish communi- ty can or should enforce tight limits on who can speak out in the political arena and who is trife. But pro-Israel activists need to understand that bringing our differences over basic Mideast policy to Congress, and encour- aging politicians to exploit those differences as part of their own partisan agendas, endangers the broad bi-partisan coalition that has supported Israel and Amer- Let The Games Begin With New Captains Israel is now focusing on an expected revolutionary election campaign. INA FRIEDMAN ISRAEL CORRESPONDENT FUR SALE N The finest quality, workmanship and personalized service for customers who love furs and recognize value (B 8 e?5 AF . Itte er) Birmingham (810) 647-9090 Next time you feed your face, think about your heat Go easy on your heart and start cutting back on foods that are high in saturated fat and cholesterol. The change'll do you good. American Heart Association WE'RE FIGHTING FOR YOUR LIFE ican Mideast policy for several decades. The American Israel Public Af- fairs Committee (AIPAC), the lead pro- Israel lobby, has insist- ed that only they should be lob- bying on these issues — a hope that may be more wishful think- ing than reality. But they make a valid point that pro-Israel power has de- pended to a great extent on a will- ingness of most Jewish groups to conform to consensus positions, at least in the rarified air of Capi- tol Hill, no matter how much they might disagree in internal dis- cussions. Sunday's rally in New York will do little to heal deep com- munal rifts. But to the extent that the ral- ly sent out a political message of continuing Jewish support for the foundations of the pro-Israel movement — including the com- mandment that Israel should be allowed to pursue its own course to peace — it may have served a useful function down in Wash- ington. El ow that the Palestinian elections are over, Israel is gearing up — "bracing it- self' may be a more ap- propriate description — for its own election campaign. In fact, the contest has already begun, to some degree, with the primary campaigns in the Labor and Likud parties, which may be held simultaneously at the end of March so that soldiers can vote in them. There has also been a proposal from Likud chairman Benyamin Netanyahu that could turn Israeli politics inside out. Even at this early date, the candidates' thirst for exposure is propelling them into the head- lines. For example, Likud Knes- set member Yossi Achimeir (and spokesman of former-Prime Min- ister Yitzhak Shamir) has pro- posed a law making the death sentence mandatory for anyone "giving away parts of the Land of Israel." This has elicited a se- ries of guffaws on the left and sheepish smiles on the right. But the strongest criticism of the idea is that he launched it too early, that he should have saved it for the end of the campaign when ef- forts to capture the public's at- tention will undoubtedly spawn equally extravagant proposals. Free publicity is indeed a key objective for candidates. For lim- ited as they are by law to a max- imum expenditure of $127,000 — Labor's internal rules have pared that down to $80,000 for candidates running on the par- ty's national ballot and a mere $48,000 for those on regional or sectoral lists — candidates have quickly discovered that these al- lotments do not last long. For ex- ample, a single mailing to the Likud's 200,000 registered mem- bers eats up mor than half of a candidate's operating budget. Little wonder that even as they compete with each other, like-minded candidates have teamed up to economize. Labor's Yossi Beilin and Yael Dayan have sent out their campaign lit- erature in the same envelope. Similar arrangements have been