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he long controversy involv-
Jewish leaders were general-
ing allegations that L'Ore- ly pleased with the settlement.
al, the Paris-based
In an interview, ADL director
cosmetics company, had co- Abraham Foxman said that ques-
operated with the Arab boycott tion of L'Oreal's guilt or innocence
may have wound to an end with "is almost irrelevant at this point
a settlement between the com- because they did come forward;
pany and the Department of they did pay a penalty. The ques-
Commerce in Washington.
tion is what they're doing now
The charges stemmed from and what they will do in the fu-
L'Oreal's 1989 takeover of Hele- ture."
na Rubenstein, Inc., which was
The role of Jewish anti-boycott
on the Arab blacklist; the ques- groups, he said, "is not to punish
tion for federal investigators was or to be vindictive; if you are,
whether information provided you'll never get companies to turn
by the new subsidiary about its around their policies."
operations in Israel was ever
Rep. Charles Schumer, D-N.Y.,
passed on to the Arab boycott of-
fice in Damascus, which would
have been a violation of U.S. law.
L'Oreal insisted all along that
it never complied with the boy-
cott, and that it has done busi-
ness in Israel for 15 years without
interruption.
In a letter to Abraham Fox-
man, national director of the
Anti-Defamation League, L'Ore-
al Chairman Lindsay Owen-
Jones argued that "our actions in
24355 HAGGERTY ROAD • (810) 471-2220 • BETWEEN 10 MILE & GRAND RIVER
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year, 130 15,000 miles per year, 15c overage. Lessee has option but is not obligated to purchase at lease end. All leases subject to credit approval, factory program & vehicle availability.
Standard Guaranteed Auto Protection included. Excludes prior sales & leases.. Plus all applicable taxes, title, plates and destination.
(1)
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2
Rep. Charles Schumer:
Sought an apology.
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17,
Abraham Foxman:
They paid the pnealty.
investing and manufacturing in
Israel in spite of the Arab boycott
clearly demonstrate our convic-
tion and our determination to
conduct our business in the re-
gion without regard to unaccept-
ablepolitical pressure."
But he did concede that "an in-
ternational company like L'Ore-
al should have refused to place
itself in such an unacceptable po-
sition and should not have replied
to boycott inquiries. I am sorry
that such correspondence was
ever sent."
The settlement means that
L'Oreal will pay a $1.4 million
fine, without admitting any vio-
lation of U.S. anti-boycott law.
a hawkish critic of the boycott,
pointed out that the penalty im-
posed on the cosmetics giant rep-
resents the second largest fine in
the history of the Anti-Boycott
Compliance Office.
"The message this settlement
sends is unmistakable," he said
in a statement. "Americans will
not stand silently as companies
seek to strangle Israel by adher-
ing to the Arab economic boycott."
And he offered tempered
praise for the company.
"For months I have been ask-
ing L'Oreal to apologize to the
Jewish community. It was long
overdue, but today L'Oreal said
`we're sorry."'
The L'Oreal controversy was
more highly charged than other
boycott cases because of allega-
tions in 1991 that a former exec-
utive had worked with a pro-Nazi
group in France during World
War 11.1 I
Publicity Deadlines
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and publicity items is noon Thurs-
day, eight days prior to issue date.
The deadline for birth announce-
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prior to issue date; out-of-town obit-
uaries, I() a.m. Tuesday, three days
prior 10 issue dale.