gRaMiget,"<: 4"..•ft,., .:0,1,f4o* T.MgaWalgagtpn. Look Mikes When it's not the real thing, women take comfort in wearable substitutes. RUTH LITTMANN STAFF WRITER of too long ago, Lillian, a grown For instance, if a woman's re- woman in West Bloomfield, at- maining breast sags, she can pick tended a cocktail party where she a fake one that sags in a similar caught a male acquaintance siz- fashion. If she wants a prosthesis ing up her chest. with nipples, that's available, too. "They both look the same to Harriet Dunsky, owner of Bo- me," he said. bette Shop in Pontiac, tries to of- The comment didn't lead to a fer her customers a warm, lawsuit. Lillian, who wears a pros- feminine environment where they thetic breast, was happy to hear can feel comfortable and safe. So it. The man knew Lillian had a does Annette Newman, owner of breast removed and he badly Annette's Unique Boutique in needed advice. After diagnosing Troy. They carpet their fitting his wife's illness as cancer, doc- rooms and decorate walls with tors had recommended a mastec- art. Some fitters in these stores tomy. are, themselves, breast-cancer Lillian was quick to offer reas- survivors. surance. "Tell your wife she's the "They've been where my cus- same person. Just because she'll tomers are," Ms. Newman says. have a breast removed doesn't "Women, when they first come make her any different," she said. into the store, feel very frightened. Lillian learned that lesson the They're confused. They don't hard way. When she lost a breast know where to turn. At first, they to cancer in 1977, her (now for- are more concerned about their mer) husband was not as sup- life and whether they're going to portive as she needed him to be. live or die." Women who worked in apparel By their second or third shop- shops were downright rude. And ping excursion, however, women prostheses? Forget it. The selec- usually redirect their worries to tion was awful. appearance. Will a "fake boob" "They were hot. They were look odd? Will they be able to wear heavy, and the foam would dete- pretty lingerie and feel • sexy riorate," she remembers. "Some- again? times they slipped out of my bra when I bent down." Fake boobs, as Lillian calls them, have come a long way since then. Manufacturers have re- placed foam inserts with silicon gel surrounded by a polyurethane membrane. The combination — Harriet Dunsky comes in a variety of shapes, shades, weights and sizes. They can be attached with adhesive di- Some retailers encourage hus- rectly onto a woman's chest or bands and boyfriends to accom- slipped into a pocket sewn into pany their significant others to her clothing. in-store fittings. Ms. Newman re- Fashions also are more diverse, members one man who squeezed and several retail stores feature his wife's right breast, then seamstresses who convert normal squeezed her left. He couldn't tell garb into mastectomy apparel. On which one was real. "We see some really unusual top of that, retailers frequently send their employees to certifica- things going on here," Ms. New- tion programs. Most are spon- man admits. "But it's all out of sored by prosthetic love and it's beautiful." manufacturers. The programs In her Bobette Shop, Ms. Dun- teach fitters about compassion, as sky displays a number of colorful well as proper selling techniques. bathing suits. She demonstrates "It was the first time I went into how a simple pocket sewn into the a women's apparel store after my cup can renew swimming as an surgery," Lillian recalls. "I was option for mastectomy patients. just 51 years old. I felt, emotion- Nightgowns and brassieres — ally, like half a women. The lady even hard-to-fit sizes like 32 AA in the store told me, 'Well, you're and 54 H — can help women re- never going to look like you looked bound into the world of the living. before, so you might as well face Like other people in the busi- it.' " ness, Ms. Dunsky en- That's not what Lillian want- courages men to take Harriet ed to hear. And, in a certain sense, an active role in their Dunsky slips it was untrue. These days, pros- loved one's recovery. a prosthesis into a bra "I've seen a big thetic breasts are made to match. "We're doing more laughing than crying." pocket. change in men's attitudes," she says. 'Ten years ago, a few of my first customers' husbands di- vorced them. I don't see that any- more. The husbands will sit in the waiting room. We're doing more laughing than crying." Breast cancer is the most com- mon malignancy among Ameri- can women. According to the American Cancer Society, the dis- ease kills 46,000 American women and strikes another 180,000 annually. Many women choose breast reconstruction, which affords them the convenience and mental comfort of having two breasts again. How- ever, some women cannot opt for reconstruction, generally because they are obese, have high blood pressure, smoke or are still un- dergoing chemotherapy. The American Cancer Society says it does not recommend or en- dorse any particular prosthesis. However, it publishes a shopping guide to offer mastectomy pa- tients information. The guide sug- gests that women comparative shop for a prosthesis and, while doing so, wear form-fitting gar- ments, such as knit dresses, "that will drape nicely and give you a very clear look at the shape and contour of your breast." The shopping guide also ad- vises women to consult their sur- geons first. In addition to obtaining a prescription for the prosthesis and bra, they should submit the original prescription to insurance companies and make copies for the retailer. Places like the Bobette Shop, Annette's and the Women's Health Boutique in Lathrup Vil- lage are licensed providers for in- surance companies and therefore honor some forms of health-care coverage. Medicare, according to the ACS, usually covers 80 per- cent of the cost of a prosthesis. (The percentage is based on a cost Medicare assigns the product.) Medicaid covers the full cost of prosthesis and bra. The right prosthesis with a repertoire of feminine undergar- ments are important, but for women like Lillian, a positive LOOK-ALIKES page 72