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the forbidden fruit, the bowl of
lentils for which Esau sold his
As a kid, the Whopper —
which bombarded me with ad-
vertisements day and night—
represented the temporal gain to
be received by throwing off the
yoke of Torah and mitzvot.
And the dilemma was not only
for me. I am convinced that
my father, on his next trip to Is-
rael, will be far more impressed
by a kosher Burger King than by
anything else that may have tran-
spired here since his last visit.
Because for my father, rele-
gated to salads, salsa and sole in
non-Kosher restaurants in the
States, the opportunity to eat a
"real" hamburger is about as good
as things can get.
On June 14, 1994, the Whop-
per — sans cheese — became
available for observant Jews.
Now we can have the Torah and
eat a Whopper too.
Today, thanks to the "Home
of the Whopper," it's a bit
more difficult kvetching that
age-old Jewish plaint: Shyer tzu
zein a yid (It's hard to be a
One Is Kosher,
One Is Not
he world's first strictly regular portion of french fries
kosher Burger King opened costs 4.90 NIS and a regular-
its doors in Jerusalem's sized soft drink costs 3.90 NIS.
Last week, $1 equaled 3.0460
The opening followed a previ- shekels.
ous opening of the "Home of the
Yair Tamir, managing direc-
Whopper" in Ra'anana.
tor of the Rikamor investment
Although the food at that group that has brought the
restaurant is also kosher, the restaurants to Israel, said there
Ra'anana branch is open on are plans to open 48 Burger King
Shabbat and does not have
a kashrut certificate from
The 220-seat Jerusalem
restaurant will not be open
on Shabbat, and as a result
is certified kosher by the
Jerusalem Rabbinate. Be-
cause the restaurant is
kosher, it does not serve the
Whopper with cheese, al-
though the rest of the burg-
er's ingredients remain the
The cost of the Whopper,
which, according to Burg- A welcome sign.
er King, is sold around the
world at the rate of 1,400 a restaurants in the country over
minute, is 8.90 MS (shekels). A the next five years. ❑
Israel Will Sign
New Trade Accord
russels (JTA) — An up- percent of Israeli imports were
dated trade and economic from European countries, and
agreement between Israel more than 38 percent of Israel's
and the European Union is exports were to the 12 EU mem-
expected to be completed by the ber states.
end of the year, according to
In recent years, Israel has tried
Michael Harish, Israel's minister to elevate its trading status with
of commerce and industry.
the EU to gain better access to
Speaking at the end of a two- the European market.
day visit to Brussels, Harish
Israel wants the new accord to
said that since January repre- include the telecommunications
sentatives of Israel and the Eu- and services sectors, and is eager
ropean Executive Commission to participate in European re-
, have been discussing the new search and development pro-
/--' agreement, which will update Is- grams.
rael's 1975 free-trade accord with
Israeli Foreign Minister
Shimon Peres met his EU coun-
Europe is Israel's main trade terparts in Luxembourg on June
partner. Last year, more than 60 13. ❑
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