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INVESTMENT'S
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Senior Vice President - Investments
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Branch Manager
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(313) 358-3290
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A FREE SEMINAR titled,
"Removing the Mysteries of the
Probate Court," will be held from
1-3 p.m. June 15 at the Bloomfield
Township library. It is sponsored
by the Oakland County Probate
Court Citizens Advisory Commit-
tee. Experts in probate law will
provide information and answer
questions. Registrations can be
phoned to Dick Thibodeau at the
Oakland County Probate Court,
858-0053. There also will be a
signup the day of the seminar.
AMONG the 36 finalists in
Michigan's 1994 Entrepreneur of
the Year awards program are
Richard Golden, Roger Kasle,
Marilyn Barnett and Joel Tauber. Joel Tauber
The winners in nine categories
will be announced June 16 at a category) is president of Tauber
banquet at the Ritz-Carlton in Enterprises in Southfield.
GOLDFARB & Company
Dearborn.
Mr. Golden (master entrepre- won the first-place radio award
neur category) is president and at the National Association for
chief executive officer of D.O.C. Promotion and Advanced Al-
Optics Corp. in Southfield. Mr. lowance (NAPAA) spring confer-
Kasle (turnaround category) is ence in Tempe, Ariz. The
president of Kasle Steel in Dear- Southfield advertising agency's
born. Ms. Barnett (service cate- winning entry was the Sears
gory) is president and CEO of Brand Central/AT&T "Birthday
Mars Advertising in Southfield. Celebration" campaign which fea-
Mr. Tauber (socially responsible tured comedian Thom Sharp.
A panel of retail advertising ex-
assessed the entries based
on creativity, concept, merchan-
dising, execution and production
values. The spring conference is
a major event in the world of re-
tail co-op advertising and mar-
keting.
COUNTRYWIDE FINANC-
ING Corporation has begun a re-
ward and recognition program for
its current and new customers.
Called "Countrywide PERKS,"
the program features valued-
added opportunities like free air
travel, savings on home-related
products, and cash back on major
purchases. More than 20 compa-
nies have joined forces with Coun-
trywide in the program.
LaBRET JEWELERS in the
Boardwalk shopping center in
West Bloomfield has opened a
new gift shop in an adjacent
1,500-square-foot store. It fea-
tures china, crystal, flatware, art
glass, pottery and fine jewelry.
THE SHIRT BOX annual
"Create-a-Tie-for-Father's-Day"
promotion for children will be held
from noon to 6 p.m. June 11 and
4-7 p.m. June 16 in the parking
lot of the Southfield store.
perts
Casual Competition
Lawyers dress down to see who can raise the most money
for United Cerebral Palsy.
STEVE STEIN STAFF WRITER
Vilfhoever wins this "case"
will not get an opportu-
nity to appeal, so the
pressure is on.
Memos are flying. Notices and
posters are being tacked on bul-
letin boards. Motivational poems
are being written and distributed.
People are being button-holed in
the halls.
What's causing the commotion
at two of the Detroit area's biggest
law firms? They're once again
staging their own competition to
see who can raise the most mon-
ey for the United Cerebral Palsy's
(UCP) Casual Day fund-raiser.
To take part in Casual Day,
businesses sign up with UCP,
then allow their employees who
make a voluntary contribution of
at least $5 to come to work in ca-
sual clothes.
The third annual Casual Day
is slated for June 17. That's the
day the lawyers and staff at
Butzel Long and at Sommers,
Schwartz, Silver and Schwartz
are waiting for.
Last year, the first time they
competed, Butzel Long raised
$1,843.50 and Sommers Schwartz
came up with $1,412. Each firm
had a participation rate of more
than 85 percent. Casual Day
"police" at Sommers Schwartz
made sure those dressing casu-
ally did make their contribution
to UCP.
Butzel Long, with offices in De-
troit, Birmingham, Grosse Pointe,
Lansing and Ann Arbor, has ap-
proximately 350 employees. Som-
mers Schwartz, located in
Southfield, has just under 200
employees.
'We won, but I think an inde-
pendent accounting firm should
verify those results," joked Josh
Sherbin, an associate at Butzel
Long.
"Our competition demon-
strates, at least to ourselves, that
lawyers do have a lighter side,"
said Mr. Sherbin, who first found
out about Casual Day and got
involved through co-worker
Mark Lezotte, a UCP board mem-
ber.
Casual Day participation
throughout the area has grown
substantially each year. A
spokeswoman at UCP's Metro-
politan Detroit affiliate in
Southfield says the first Casual
Day saw 104 companies in Oak-
land, Macomb and Wayne coun-
ties bring in approximately
$27,000.
Last year, 140 local companies
raised more than $57,000. Na-
tionally, the figure climbed over
the $2 million mark.
More than 200 companies in
the tri-county area should be on
board this year and there are
hopes of topping the $100,000
mark.
"Cast's] Day is a lot of fun," Mr.
Sherbin said. "I think it's gotten
so popular because it takes very
little effort to get involved. It's
your classic fund-raiser on a shoe-
string."
Bob Schwartz, a partner at
Sommers Schwartz, also thinks
he knows why Casual Day par-
ticipation has grown: "You don't
have to walk 20 miles to raise
money," he said. "And how can