ICE CREAM page 47 APY* 6 Months $100,000 min. The Rate Leader Is Back! Franklin N.A. 358-5170 FDIC Insured The New Thinking In BankingTM EQUAL HOUSING LENDER Southfield • Birmingham • Grosse Pointe Woods *Annual Percentage Yield. Minimum balance requirement of $100,000. A penalty may be imposed for early withdrawal. Rate accurate as of May 25, 1994 and is subject to change or withdrawal at any time. Not valid with any other bonuses or coupons. FATHER'S DAY 15 JUNE 19th Pads are Special And their ties should be tool For only $15.00 TheShirtf3ok will supply the tie, paints and supervision so that you may create a tie for Pad. CREATE A TIE PATES: Gift Ideas V/"-- (At A Great Price!) Fabric 70/30 Blend 100% Cotton Retail $36 $43 Old Price $27 $32 Our New Price $23 $27 3 Collar Styles To Choose From Cr) UJ Point Spread qeJOG SUITS $40* Tab 'select group 13e sure to check out our other great gift items for Father's Pay with savings of 20-357. (/) UJ Create Your Father's Pay Gift With Love CD CC 19011 W. Ten Mile Road 1:21 (Between Southfield and Evergreen) Southfield, MI 48075 (810) 352-1080 18 Men's furnishings and accessories and convenience stores in pints, in addition to selling it over the counter. Mr. Furman has no regrets about turning his back on prac- ticing law. "I'd much rather be in the ice cream business, wouldn't you?" he asked. From its New England base, Ben & Jerry's exploded onto the scene and it has been growing ever since. The chain has 100 shops - which account for 5 per- cent of its annual $150 million sales. The remaining 95 percent of sales are the pints sold in su- permarkets. But it has not been their ice cream nor the size of the compa- ny that has garnered Ben & Jer- ry's widespread publicity; it has been their unique message of so- cial responsibility. "We tell our workers that we have a three-pronged mission: A productive mission, to create the best ice cream; an economic mis- sion, to keep the company prof- itable; and a social mission, to make the world a better place," Mr. Furman said. The company gives away 7.5 percent of its pre-tax profits to charity, the largest percentage of donations by a publicly-held Unit- ed States company, Mr. Furman noted. The company embarks on its social mission in a variety of ways. It tries to get its ingredi- ents from progressive sources: The brownies for the Chocolate Brownie flavor are baked by a company that employs the home- less and recovering drug addicts; its blueberries are picked by na- tive Americans; revenues from sales of the Rainforest Crunch fla- vor (brazil nuts covered with caramel) go to save the South American rainforest; and the stores sell Peace Pops ice cream LEADING ISRAELI STOCKS TRADED ON U.S. EXCHANGES SPERRY ELLIS WHITE DRESS SHIRTS (No Age Limit) Saturday, June 11 - Noon to 6 p.m. Thursday, June 16 - 4 p.m. to 7 p.m. "Yes," Mr. Zinger agreed. "We even tried covering the matzah in chocolate, but it didn't help." Ben & Jerry's in Israel was Mr. Zinger's first foray into the food business - but he was carrying on a company tradition of inex- perience. When Mr. Cohen and Mr. Greenfield opened their first shop, Mr. Furman said, "they knew nothing about making ice cream and nothing about busi- ness." Mr. Furman met Mr. Cohen in '1973, when they were both work- ing at a school for disturbed ado- lescents in the Adirondacks. Mr. Cohen was the school potter and ,Mr. Furman, who had flunked out of Cornell University, drove the school bus. The word "hippie," Mr. Fur- man says, would not be an inac- curate way to describe their lifestyle. Later on, the two friends stayed in the same commune and drove taxis together in New York City. Mr. Furman eventually com- pleted his education, earning an undergraduate degree in ac- counting and a law degree from New York University. His knowl- edge came in handy in 1978, when Mr. Cohen asked him for a business plan for the ice-cream parlor he wanted to open in Burlington, Vt. "I gave Ben a copy of a plan that had been written for a pizza parlor. We just substituted the words 'ice cream' for 'pizza,' and the word 'cones' for 'slices,' " Mr. Furman said. Mr. Furman became involved in the business on a full-time ba- sis in 1982, when the decision was made to move the ice cream into the closest large market, Boston. By that time, ice cream was being distributed to grocery Symbol Name Exchange May 20 May 27 Change SCIXF Scitex NASDAQ '16.63 '16.13 -'0.50 ECILF ECI Telecom NASDAQ '17.25 '17.75 +$0.50 TEVIY Teva Phami NASDAQ '23.25 '24.25 +$1.00 IEC PEC Israel NYSE '28.38 '27.75 -$0.63 ELBTF Elbit Computers NASDAQ '29.63 '28.25 -$1.38 ELT Elscint LTD NYSE '2.50 '2.50 '0.00 ELRNF Bron Electronics NASDAQ '13.88 '13.00 -$0.88 TAD Tadi ran NYSE '18.75 '17.63 -$1.13 CMVT Comverse NASDAQ '9.25 '9.00 -$0.25 LANTF Lannet Data NASDAQ '7.38 7.38 '0.00 I SL First Israel Fund NYSE '14.00 '14.00 '0.00 Source: Allen Olender, Prudential Securities, West Bloomfield.