ItAiMMAN:
Compiled by Steve Stein
Zionists of the Year
Ezekiel Lei kin
Norman Naimark
The American Zionist Movement - Michigan Region
cordially invites you to honor the
Zionists of the Year
Guest Speaker
Ambassador Colette Avital
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Consul General of Israel
Dessert Reception
Tuesday, June 7, 1994 7:30 p.m.
Adat Shalom Synagogue
For reservations and information, please call the
American Zionist Movement, Michigan Region at 358-8828
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Advertising in The Jewish News Gets Results
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AN EXPERT in the management ARBOR DRUGS and its
and distribution of personal fi- founder, chairman and chief ex-
nancial resources headlines two ecutive officer Eugene Applebaum
May 23 seminars at the Max M. are the subject of the cover story
Fisher Building sponsored by the in the current issue of (I>Stores
Federated Endowment Fund of magazine. Arbor recently became
the Jewish Federation.
the nation's 19th largest drugstore
chain in terms of company-wide
sales.
SEVERAL MEMBERS of the
Detroit area film and video in-
. dustry teamed up to create Soc-
cer: Learning to Enjoy the Game,
a 52-minute video released in con-
junction with the World Cup.
David Segal and Bob Mackey
of Regulation Enterprises Inc. in
Southfield were executive pro-
ducers and the director was Mar-
ty Bernstein. Mr. Bernstein wrote
the script along with Elliott Gold-
berg.
Channel 7 sports anchor Don
Shane was the on-camera host,
the Palace Television Center sup-
plied crews and post-production
facilities and special animation
Edward Jay Beckwith
was created by the Digital Ani-
mation Group.
Edward Jay Beckwith, an at-
The video was produced for the
torney from Washington, D.C., Pontiac, GMC Truck and GM
will discuss family finances for Card divisions of General Motor
women at 9:45 a.m. and "What's Corp. along with their marketing
Hot and What Works: Innovative partners: Coca-Cola, Snickers and
Planning Techniques for Person- Upper Deck Trading Cards.
al Wealth" at 4 p.m.
Copies of the video are available
For further information, call the through Pontiac and GMC Truck
Federated Endowment Fund of- dealers or by calling 1-800-216-
fice at 642-4260, ext. 206.
8300.
FINDING the perfect home is the THE DETROIT World Cup Soc-
subject of a May 21 seminar spon- cer Host Committee selected the
sored by the Womencenter at Bingham Farms-based Berline
Oakland Community College's Or- Group Inc. advertising and public
chard Ridge campus. The free relations agency to create and
workshop will run from 10 a.m. to oversee the production of its pub-
noon in Room J-303 of Tirrell Hall. lic-service announcement adver-
Robert Frank, a certified home tising campaign.
inspector and member of the
American Society of Home In- WALTER MAUDE, general
spectors, will lead the discussion. manager of Continental Cablevi-
This is the second in a series of sion since 1984, has been named
seminars designed to help women the 1994 Business Person of the
cope with the business of life. For Year by the Greater West Bloom-
further information, call 471-7602. field Chamber of Commerce.
FATHER'S DAY promotions at
WALSH COLLEGE and its Oakland Mall include "Dad Dol-
Alumni Association will be hold- lars" gift certificates and a contest
ing their third annual golf outing which offers a lawn-care package
June 20 at Moravian Hills Coun- as the prize. Shoppers who spend
try Club in Mount Clemens. Pro- $50 will receive a $5 'Dad Dollars"
ceeds will benefit the Troy college's certificate good at any store at the
general scholarship fund. For fur- mall June 13-19. The contest
ther information, call the alumni drawing will be at 6 p.m. June 19
office at 689-6178, ext. 233, by at the center court.
June 10.
MICHIGAN'S top business men
and women will be honored at the
annual Entrepreneur of the Year
awards banquet at 5:30 p.m. June
16 at the Ritz-Carlton in Dear-
born. For farther information, call
Michele Kapp at Ernst & Young
at 596-7461 by June 8.
MEMOS
Do you have an item for "Memos"? Please
send it to Steve Stein at The Jewish News,
27676 Franklin, Southfield, MI 48034. A
picture would be appreciated. It can be col-
or or black-and-white, but it must be in fo-
cus. If you wish to have the picture returned,
you must enclose a self-addressed,
stamped envelope.