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October 29, 1993 - Image 41

Resource type:
Text
Publication:
The Detroit Jewish News, 1993-10-29

Disclaimer: Computer generated plain text may have errors. Read more about this.

THE KITCHEN TV I

Remote

Control

min E stick (not for Shabbat
use), which Mrs. Kelman de-
scribes as "awesome."
When her children were still
at home, Mrs. Kelman worked
while they slept. She still often
sells cosmetics when they're
asleep, though her youngest is
in school all day. This time, it's

She heard requests
for makeup that
could be used on
Shabbat.

Shabbat
Cosmetics:
\ Aesthetically
A pleasing and
halachically
acceptable.

a matter of accommodating the
customer. Recently, Mrs. Kel-
man found herself meeting with
clients at 11 p.m. They were
busy during the day but want-
ed to buy makeup before the
holidays.
Mrs. Kelman, who also is li-
censed to do facials and waxing,
says her cosmetics business
"isn't paying the mortgage" yet,
but she believes it's just a mat-
ter of getting the word out.
"My list of customers grows
every day," she says. "Some
women say to me, 'What's the
big deal? I've been using make-
up on Shabbat all my life.'
"But a lot of women are real-
ly bothered; they want to use
makeup and do the right thing.
Now that there are cosmetics
approved for Shabbat use, they
don't have to be bothered by
their consciences." El

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would not conflict with Ha-
lachah. Just about everything
had to be taken into account,
from color to the specific way in
which the cosmetics can be
used.
A key in applying the make-
up is first breaking it up, so one
doesn't violate the Halachah
against changing the consis-
tency of an item on Shabbat. It
also must be applied on a clean
face, with a specific brush
(which Mrs. Kelman has cus-
tom-made), and colors cannot
be combined.
Today, Mrs. Kelman's
ShainDee Estheque includes lip
color, blush, dual-action powder
that also works as a pressed

foundation, eyeliner, under-eye
concealer and eye shadow.
Though colors are limited —
with lipstick, it's a question of
how intense the pigment can be
— it doesn't mean there isn't a
variety. Mrs. Kelman offers 25
eye shadows, 15 blushes (cost-
ing $10 each), 15 lipsticks and
three foundations.
Locally, Leah Unger of Oak
Park works as Mrs. Kelman's
distributor.
ShainDee Estheque also of-
fers a skin-care line, featuring
creams from Israel and kosher-
for-Passover (containing no bar-
ley or alcohol derivatives) items
Mrs. Kelman herself designed.
One of her favorites is a Vita-

A seminar on "Strategic Plan-
ning After the 1993 Tax Act,"
which is open to the communi-
ty, will be held at 4:15 p.m. Mon-
day, Nov. 8, at the Max M.
Fisher Building.
Sponsored by the Jewish Fed-
eration's Federated Endowment
Fund, the program will focus on:
advantages of pre-funding char-
itable contributions, gifts of ap-
preciated property and the
Alternative Minimum Tax, char-
itable trusts, deductions of real
estate losses, reevaluating the
"s" corporation and the new
Michigan estate tax act.
The seminar will feature Kei-
th B. Braun of Honigman Miller
Schwartz and Cohn; Robert A.
Kaplow of Maddin, Hauser,
Wartell; Bernard S. Kent of
Coopers & Lybrand; Norman
Pappas of the Enterprise Group;
and Janice Shatzman of KPMG
Peat Marwick.
There is a charge for the pro-
gram. The gathering will include
wine and cheese hors d'oeuvres.
For reservations or information,
contact Joseph Imberrnan at the
Federated Endowment Fund of-
fice, 642-4260, ext. 202. El

All merchandise
is offered at outstanding
discount prices. All sales can
be exchanged or refunded. Gift
wrapping is free.

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