David, recalls Kramer, was a smash success. "The next day, he rings my bell. `Hey, Kramer, you want to get some lunch?' And we'd have lunch for the next 10 years." Finding a niche in show business is not always easy. Who knew that audiences would gobble up the "Seinfeld" brand of... nothing? "What happened was much the same thing that they showed on the series with Jerry and George pit- ching NBC on a show about nothing," says Kramer. Initially, in real life, NBC said nothing doing. "The pilot didn't test well," recalls Kramer, who would dart in and out of David's apartment — much like TV's Kramer — while Seinfeld and David worked on the script. The comedy eventually sold, and is now one of the medium's landmark series. So how come Kramer isn't playing Kramer? "Larry said he was going to base the character on me. I said, 'I'm flattered. I'm flattered.' " Flattery can't be cashed in at the bank, however. "I lob- bied to play Kramer," says Kramer. The Manhattan resident was told he wasn't right for the part, just like Richards' character was told on an art- imitates-life episode last season. "I said, 'It's based on me. He has my philosophy, my ideas on life — and I'm not right for the part?' " But maybe David was right, concedes Kramer. "If you look at Michael Richards, you can't doubt that Larry made the right decision," says Kramer, a fan of the actor. Lean and lanky, Kramer leans into an interview with a towering grace and gentili- ty. His TV alter ego is a prat- fall waiting to happen, an inspiration of acrobatics and aggravation. "Richards plays me with understated elegance," says Kramer tongue-in-cheek of the actor who has just received an Emmy Award nomination. "He richly deserves it," says the real Kramer with a chuckle of appreciation for the actor he calls "prob- ably the greatest physical come- dian around today." Not that Kenny Kramer has given up on being .. . Kramer. "I have licensed the rights to the basic character," says Kenny, who received money from KRAMER page R56 you be inscribed in the book of life for many years of good health. May LAanagement Sz Staff (Wish. Our Customers Sz- riends rtirg 2tealthg LAnd 2-lappg 2V etn Tear c"164,10i DETROIT Superb Northern Italian Dining 4222 Second Blvd. Between Willis & Canfield 833-9425 A National Legend For Blue Ribbon Steaks 8( Chops And Excellent Seafood 30206 Grand River 833-0700 Wish Their Customers And Friends A Very Happy and Healthy New Year RISTORANTE Sugar Tree Plaza 6263 Orchard Lake Rd. West Bloomfield • 855-3993 N \11iso i s11111 a9,6edefet &woo Restaurant Best wishes to all out customers for a happy and healthy New Year 41122 West 7 Mile, Northville 349-4434 Management and Staff Wish Everyone A Happy and Healthy New Year I AS OUR NEW YEAR GIFT TO YOU 1 BILL 20% OFF TOTAL I. Dine In Only • Expires 10-31-93 I -11 1930 WOODWARD, NW. Corner Square Lake Rd. • Bloomfield Hills • 858-2245 (In the Kingswood Square Shopping Center) FOOD & SPIRITS %IA Management and Employees Wish Their Customers and Friends A Very Healthy and Happy New Year 118 W. WALLED LAKE DRIVE, CORNER PONTIAC TRAIL • 624-1033 Walled Lake MON.-THURS. 5 p.m. to 9:30 p.m. FRI. & SAT. 5 p.m. to 10:30 p.m. The Bright Idea: Give a Subscription HE JEWISH NEWS /N zA1 AHap 110P 411 &Heal. New Year 0 FROM THE LIM FAMILIES PEKING HOUSE 215 S. Washington, Royal Oak • 545.2700