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851-9150
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NOVI - Between Beck & Wixom Rd.
48700 Grand River - 348-0090
LIVONIA- Just West of Middlebelt
522-9200 - 29500 W. 6 Mile Rd.
BIRMINGHAM - Across from 555 Building
644-1919 - 690 S. Woodward
Federation Examines
60/40 Campaign Split
Advertising in The Jewish News Gets Results
Place Your Ad Today. Call 354-6060
year ago, the Jewish
Federation of
Metropolitan Detroit
formed a "joint alloca-
tions committee" to reevalu-
ate the amount of Allied
Jewish Campaign money
split between domestic and
overseas causes.
By this November, a group
of 14 Detroiters — represent-
ing local agencies, national
agencies, and the United
Jewish Appeal — is expected
to conclude if the ratio of
domestic and overseas alloca-
tions should be revised.
The Jewish Federation's
board of governors for years
has allocated about 60 per-
cent of the Campaign's gross
total overseas and 40 percent
to local and national agen-
cies.
This year, the Campaign
raised $23,763,250 in allocat-
able funds. Of this total,
$14,119,950 went to Israel
and overseas organizations.
Local agencies received
$8,367,262. Seventeen
national agencies, like the
Anti-Defamation League and
American Jewish Commit-
tee, were allocated $345,800.
"We have to evaluate cur-
rent needs and determine if
(the split) is as appropriate
today as it was when we
made the (60/40) decision
years ago," said Hugh
Greenberg, committee chair.
"I think everyone's comfort-
able with the fact that this is
not intended to be a revolu-
tion of any sort. Our evalua-
tion, up to this point, really
doesn't show any significant
changes in the way we look
at things.
"If any change is made, it
will probably be just a fine-
tuning of the allocations,"
Mr. Greenberg said.
In 1948, when Israel
gained independence, the
Allied Jewish Campaign
raised $5,756,133. Nearly 61
percent was allocated to
Israel for the development of
the Jewish state.
Throughout this year,
members of the joint alloca-
tions committee have lis-
tened to presentations from
Campaign beneficiaries on
all levels: local, national and
international.
Mr. Greenberg said there
is a general recognition
among committee members
that local agencies, such as
Jewish Family Service, are
financially strapped. In
many cases, the amount of
increase to the latest
Campaign local allocations
does not keep pace with the
rate of inflation.
But he also pointed out
that Detroit's Jewish commu-
nity has always been in the
forefront of sending money to
Israel, due to many local
individuals who lead nation-
al and international organi-
zations.
" These are people with a
global outlook, which is
great," Mr. Greenberg said.
The Jewish Federation in
Baltimore sends about 40
percent of its Campaign rev-
enue overseas and keeps 60
percent for domestic agen-
cies. The Jewish Federation
of Metropolitan Chicago
divides its Campaign total
approximately 50/50.
"This is not
intended to be a
revolution."
Hugh Greenberg
"There's no question that
the decision of how to make
the split is a difficult one,"
said Morton Plotnick, execu-
tive director of the Jewish
Community Center. "I think
the question to struggle with
is where would that differen-
tial split have the greatest
potential impact on services
and programs? I think that
the dollars would have the
greatest impact on helping
local agencies maintain
much-needed and valuable
services."
"I don't think there's any-
body (on the committee) who
thinks more (Detroit) money
should go overseas," said
Larry Ziffer, Federation's
director of planning and com-
munity development.
Robert Aronson, executive
vice president of Federation,
said the committee also was
set up to review the specific
national agencies that
receive Campaign funds.
"It's a controversial issue,"
he said. "
"Our expectation is that
the committee will report
back to Federation's board
before December and recom-
mend how the funds should
be allocated. Should there be
a change in the national/
overseas split? How should
we be allocating to our
national agencies?"
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