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August 27, 1993 - Image 37

Resource type:
Text
Publication:
The Detroit Jewish News, 1993-08-27

Disclaimer: Computer generated plain text may have errors. Read more about this.

Hi Tech Polished Bronze

16" high, 15" wide

Sara Lee Cooks Up
Menu for Weizmann

A must for
the art lover

Sara Lee
Schupf

JERRY SOBLE

SCULPTOR

Studio Visitation Invited

(313) 683-4364

S

ara Lee Schupf wants
to make sure that
when people see her
name on products in
the grocery stores, they
associate the logo with
women's and children's
issues.
Ms. Schupf, who is known
more popularly by her first
name Sara Lee, the "nobody
doesn't like Sara Lee," says
she is no longer involved in
the administration of the
business which was founded
by her father in 1949.
But she is involved in the
day-to-day promotions that
result in raising money for
her No. 1 issue: research on
childhood diseases.
"Sara Lee is the 19rgest
corporation in the world
named after a woman," says
Ms. Schupf, the national
president for the American
Committee for the
Weizmann Institute of
Science who spoke in
Bloomfield Hills on
Tuesday.
"With this comes a
responsibility to see that my
name carries with it a sig-
nificant interest in women,"
she says. "I have to make
sure the name represents
what I have in mind. It
does.
As Weizmann president,
Ms. Schupf is not only try-
ing co increase American

awareness of the Weizmann
Institute but working for
better name recognition for
women.
"It's challenging to get
people to visit Weizmann
and it's also difficult to get
people involved if they have
never been there," Ms.
Schupf says.
It's no irony Ms. Schupfs
involvement with
Weizmann stems from her
parents' interest in the
institute.

"Weizmann was
my father's life."

"Weizmann was my
father's life," she says.
"Before he passed away, (in
1988) the only thing he ever
asked was that I continue at
Weizmann.
"My father supported a
wheat project at Weizmann
in which scientists were
developing a higher-protein
and higher-yielding wheat."
The implications of this
project could benefit the
hungry, according to Ms.
Schupf.
"It would almost make
sense that the woman
whose name appears on a
line of baked-good products
got involved with the
Weizmann Institute of
Science," she says.



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