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OVER 69 YEARS OF SERVICE SC:WTI-WIELD: 24777 Telegraph 353-2500 viper iovationt Mayne and Lincoln Park CAMPING OUTFITTERS AND WILDERNESS 738-JAW1 (5291) 3405 Orchard Lake Road Keego Harbor In Israel, Rich And Poor Mix Freely LARRY DERFNER ISRAEL CORRESPONDENT eing rich in Israel isn't like being rich in Ameri- ca, but the difference is more than just the obvi- ous one — that rich Americans tend to have more money than rich Israelis. It's also a matter of exclusiv- ity — in America, the rich can get away from the poor. In Is- rael, they really can't. Let's compare Los Angeles, where I grew up, and Tel Aviv, where I live today. In L.A.-, many of the rich live on the Westside — in Beverly Hills, Bel-Air, Brentwood, Westwood, places like that. Everybody in their neigh- borhood well off. For work, they travel to Westwood, Beverly Hills or Century City, where the offices are filled with many of the same kind of people as their neighbors. Or maybe they work in downtown LA, which has its seedy elements running along- side and between the fancy of- fice buildings. But even if they work down- town, they're only going to have the briefest encounter with the poor — such as passing a few homeless people lying on the sidewalk while walking the block or two from the parking lot to the office. That's it. Otherwise, the wealthy wake up in their Bel- Air home, drive the freeway downtown to the office and dri- ve back on the freeway to Bel- Air. They pass all the rundown, crime-ridden neighborhoods along the freeway, and the ones spread out beyond it, without ever seeing them. In short, in LA. the rich live in a world that is made up al- most solely of other rich people. Poverty is something they watch on television. Now take Tel Aviv. The "business district" is across the street from the sprawling wholesale fruit and vegetable market, which is as dirty, rough and corrupt a place as you'll find anywhere in the city. Tel Aviv has no Westwood, no Century City — no hermetically-sealed business center where every- body and everything is spotless and shining. The Tel Aviv Stock Exchange has a few beautifully gentrified insurance buildings and bank branches nearby, but mostly the area is just falafel joints, dank little candy stores and rundown, broken-down apartment hous- es. Not exactly Wall Street. The capital of Israeli export, B the Diamond Exchange just across the freeway in Ramat Gan, is a favorite nighttime hangout for hookers. And after a day at the office, where does the rich Tel Aviv businessman go home to? He may live among his own kind in the high-priced towns of Herzliya Pituach, Savyon or Kfar Shmaryahu. Or he may live in North Tel Aviv, which is just a cleaner, more expensive version of the stucco apartment neighborhoods in the rest of the city, with all the same kind of junky little shops. Or he may be plaining to move to the hottest, fastest- growing upscale area in Israel — the Tel Aviv beachfront. This is a sight. Along the beachfront, in between the lit- tle kebab dives, next to apart- ment buildings that are literally crumbling from decades of ex- posure to the salty wind, luxu- rious highrise commercial- residential complexes are going up. Apartments sell from about $300,000 to $1 million-plus, yet the neighborhood is anything Israel's small size is one reason why rich and poor mix more in the Jewish state. but exclusive. During the six- month summers, .and any weekend of the year, this is the most crowded, most active place in Israel. It draws loud- mouthed teen-agers bussing in by the tens of thousands. The heart of the luxury build- ing boom is on the southern beachfront, which is also the poorest part of the strand, a bor- derline slum. Neighborhoods right behind the beachfront are dotted with apartment build- ings long emptied and slated for condemnation. Taking a stroll through the area means keep- ing one's head down and walk- ing serpentine-fashion around and between the dog deposits. Two blocks behind the strand is the Yemenite Quarter, a col- orful spot with great humus and grilled meats, also noted for its strong stench of open sewage and its jumble of tiny, falling down apartments, scrunched together as in a ghetto. Next to this quarter is the open-air Carmel Market, another sprawling, colorful eyesore.