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Promotion, New Hires
At Jewish News
hil Jacobs has been
promoted to editor of
The Jewish News, and
Gary Cohn and Mary
Serra have been hired as
marketing director and cir-
culation manager respec-
tively, according to
Publisher Charles A.
Buerger.
Mr. Jacobs, who has
served as managing editor
of The Jewish News since
1990, also has been named
editor of The Atlanta
Jewish Times, an affiliated
publication of The Jewish
News. Mr. Jacobs assumes
responsibilities held by
Gary Rosenblatt, who
resigned to become editor
and publisher of the New
York Jewish Week.
"Phil has played an
important role in the
growth of The Jewish
News," Mr. Buerger said. "He
provides the knowledge and
sensitivity necessary to
keep our publications rele-
vant to the changing needs
and interests of our read-,
ers."
Mr. Jacobs had served as
assistant editor of The
Baltimore Jewish Times,
also an affiliated publica-
tion.
Mr. Cohn comes to The
Jewish News with several
years of experience in news-
paper and magazine pub-
lishing and marketing. He
has served as a vice presi-
dent, publisher and special
projects director for Adams
Publishing Corp., parent for
Chicago and Neon maga-
zines. Also, he has served as
P
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Phil Jacobs
a sales manager for the
Chicago Tribune.
"Gary brings many skills
to our publications. He will
play an integral part in our
future plans, including the
development of new media
products which benefit our
readers and advertisers,"
Mr. Buerger said.
Ms. Serra brings to The
Jewish News considerable
administrative and busi-
ness experience from Ross
Roy, Inc. and Brogan &
Partners.
"As we expand consumer
marketing and data base
capabilities at our publica-
tions, Mary will play a piv-
otal role in assuring that we
reach out to current and
prospective readers profes-
sionally and effectively,"
Mr. Buerger said. 1=1
Jewish Survey
Has One More Week
LESLEY PEARL STAFF WRITER
T
he Jewish Community
Council, The Jewish
News and Wayne
State. University's
College of Urban, Labor
and Metropolitan Affairs
have joined to uncover the
true interests of the Jewish
community.
The three organizations
have formed a partnership
based on telephone sur-
veys.
For one more week,
about 500 members of the
Jewish community will be
called at random to answer
questions. The survey will
last approximately 10 min-
utes and all responses will
be kept confidential.
Survey answers will be
analyzed and results will
be used to assist both the
JCCouncil and The Jewish
News in identifying com-
munity needs. It will be the
first in a series of projects
for the partnership. 0