ENTERTAINMENT The Management and Employees of Czcati6ur Talk Show Host Creates Controversy BRANDY SCHEER Special to The Jewish News Offer Best Wishes For A Year Of Peace, Good Health, Happiness and The Joy Of Lasting Friendships To Our Customers and Friends May They Be Inscribed In The Book of Life ShaniErins mimilimilmm 1991 • 5752 litinionomiii 28815 FRANKLIN ROAD AT NORTHWESTERN • Southfield 358-3355 Stephen Becharas , and The Staff Of 6638 Telegraph Road at Maple In The Bloomfield Plaza 851-0313 Sincerely Wishes It's Many Friends And Customers A VERY HAPPY NEW YEAR We thank you for your gracious patronage . • and bat, most sincerely wish the very best 7. in health, joy and 4Y t14)731,11.T 16;11noi ,bfl wi prosperity to all I • 134 FRIDAY, SEPTEMBER 6, 1991 H e is the man who starts each of his shows with a headline. He is one of the most controversial talk-show hosts in the history of televi- sion. He is a father, a husband and a Jew who had a bar mitzvah ceremony, attended religious school, and today considers himself the most public Jewish person on television. He is Geraldo Rivera. In an interview Mr. Rivera presented a side of himself that very few individuals have the opportunity to see. A poised, intelligent and somewhat quieter version of the public, very outgoing Geraldo his viewers know, he sat relaxed as he sipped on a Tanqueray and tonic and opened the doors to his past and present. Mr. Rivera comes from a mixed family. His mother is Jewish and his father is of Puerto Rican descent. Despite the fact that an overwhelm- ing number of his relatives on his father's side are Chris- tians, both he and his siblings were raised as Jews. Only he and his brother, however, have retained their Jewish identities. As for his personal identity, Mr. Rivera said that he has always been Geraldo Rivera and that rumors of his having changed his name from Jerry Rivers are simply not true. "It was never Jerry Rivers," he said. "That is one of the silliest, old rumors. "My father's side of the family always called me Geraldo and my mother's side often referred to me as Gerald, but it always has been Rivera." Mr. Rivera considers himself a practicing Zionist. His hand bears a self-inflicted tatoo of a blue Star of David. He carved the Jewish symbol directly above his thumb joint to proclaim his Judaism. "In 1967 there was a ter- rorist incident in Israel," he explained. "Many women and children died. At that time, I began to think about the Holocaust and how so many went quietly. It was then that I gave myself this tatoo because if I went, I would go with a clenched fist and they would know who I was." Brandy Scheer is assistant editor of the St. Louis Jewish Light. Geraldo Rivera One of the things of which Mr. Rivera is most proud, in addition to his work, is his son Gabriel. "He is more Jewish than I am and he will be 12 soon," said Mr. Rivera. "There were some rough times for him but then things changed. There isn't any reason for children to have to bear the burden of their parents. Now I think that he is very proud of me and I am so proud of him." Geraldo Rivera has a long history in television jour- nalism and, after more than 3,000 television broadcasts, he feels that he has earned the title of journalist. He also admits to being a pop-culture figure who is part of the entertainment business. "At this point in my career, I consider myself a hybrid bet- ween the two," he said. "I honestly believe that talk- show journalism is a new genre all of its own and I am a part of that genre." When asked which type of reporting he enjoyed most, Mr. Rivera said, "They are all very different and I like dif- ferent things about each one. It really depends on my mood. It is like my four cars. I like them all for different reasons." When speaking about "Geraldo," Mr. Rivera said that he has his favorites. "I love the shows about ex- otic travel. I have a little atlas in my briefcase that I have carried for many, many years, and I wrote on it, 'I pledge to see every exotic venue that this huge world and little book has to offer.' " His most satisfying shows were those on the mentally handicapped. "I think I made a real difference with these