I BUSINESS By the 0o u Photo by An ne Ford Doyle Detroit native Alan Spoon is the Graham family's top lieutenant at the Washington Post Co. 11 Alan Spoon is the No. 2 executive for the Washington Post Co. KIMBERLY LIFTON Staff Writer lan Spoon, the Southfield native who in May became the No. 2 executive for the Washington Post Publishing Co., never en- visioned a life in the publish- ing business. His father, pharmacist- turned-builder Harry Spoon, wanted him to be a doctor. He said no. So Harry Spoon tried his best to encourage his youngest child to study law. "I talked him into it. I told him law school was some- thing he could fall back on, that he could go to law school and from there the world would be his," Harry Spoon said. At age 22, complete with a master's degree in business administration from Massachusetts Institute of Technology, the young Mr. Spoon still didn't know what career path to take. A "I didn't know where I wanted to be," Alan Spoon said. "But I wanted to do things that were important. I always set high goals." Hopeful he would someday find comfort in the business world, Mr. Spoon took his father's advice and enrolled at Harvard Law School. "I was interested in issues and problems," said Mr. Spoon, now 40. "I wasn't in- terested in practicing law. I wanted to apply it to busi- ness." He enjoyed law school, but grew bored during summers as a law clerk. One summer, he sat in his office, outlining options for a major bank that was foreclosing on a piece of property filled with elderly tenants. The developer had taken the money and disap- peared. Mr. Spoon took his busi- ness plan to the partner in charge of the bank's case. "The partner said it was interesting, but that we were not in that business," Mr. Spoon said. "I was not as stimulated with the law firm as I was with business. I decided to go into consulting where I could give business advice." After law school, he went to work for the Boston Con- sulting Group, an interna- tional firm specializing in corporate strategy. The company provided him with exposure to at least 20 diff- erent industries — including publishing. Still in his 20s, he was named a partner. Mr. Spoon loved his job and hadn't thought about leaving. But in 1981, shortly after he and his wife Terri (also originally from Detroit) moved their family from the East Coast to Chicago, he got a call from Richard Simmons, former vice chairman for Dun and Bradstreet. He had met Mr. Simmons while working on a consulting job. Mr. Simmons had just joined the Washington Post Corp. as chief operating offi- cer, and he wanted to bring in his own team. On his mind was wooing Mr. Spoon -to the Post with the job of vice president for new busi- ness development and plan- ning. Almost a year after the offer, the Spoons decided to move to Washington, D.C., where Alan Spoon became chief operating officer upon Mr. Simmons' retirement. "Publishing was random, but it was not without the purpose and values I was seeking," Mr. Spoon said. Mr. Spoon had always read newspapers, mostly the Wall Street Journal.He knew few details about the Post, but word on Wall Street was the Post maintained a sound business track record. He thought publishing might be interesting. In his 10 years with the Washington Post Co., Mr. Spoon has been credited with broadening the com- pany's scope with new ac- quisitions, including pur- chases of the Stanley Kaplan Education Center and Legi- Slate, a computer informa- tion service that monitors federal legislation and tracks voting records. At his urging, the company found- ed (and later sold) Cellular One portable phones. "We broadened it, but the heart and soul is publishing and broadcasting," Mr. Spoon said. In addition to the Post, the corporation owns the Herald (Everett, Wash.), Newsweek, Newsweek International, cable systems in 15 states, and television stations in Miami, Jacksonville, Hart- ford and Channel 4 in Detroit. The Post also has ownership interests in news- print manfuacturing and distribution operations, the Los Angeles Times- Washington Post News Ser- vice,the International Herald Tribune and Cowles Media Co. Mr. Spoon has held several positions at the Post. He TUC nrTnniT trunou forum% ...w•