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HOURS: Monday thru Friday 7 a.m. to 7 p.m. Saturday 8 a.m. to 6 p.m. 31221 SOUTHFIELD ROAD • 646 0047 - North of 13 Mile — Next to MC Sporting Goods 33210 WEST 12 MILE ROAD • 553 0025 - One Block East of Farmington Road 6389 ORCHARD LAKE ROAD • 626 - 0047 In Orchard Mall — Orchard Lake Road and Maple 26263 WEST 12 MILE ROAD • 353 0048 - Just East of Northwestern — Next to Burger King 31140 HAGGERTY ROAD • 661 0083 - Just South of 14 Mile — Country Ridge Commons SAME DAY SERVICE • ON SHIRTS — In By 10 a.m. Monday-Friday • DRY CLEANING — In By 10 a.m. Monday-Saturday SATURDAY DRY CLEANING Eye Examinations Ultimate Eyewear Custom Contact Lenses Dr. M. Gottesman • Dr. M. Weishaus Optometrists Applegate Square Northwestern Hwy. (between 12 & 13 Mile Road) 46 eff Goldberg, most valu- able player of the 1988 Major Indoor Lacrosse League (MILL) champion- ships now in his first year with the Detroit Turbos, is in the prime of an already suc- cessful playing career. But the former New York Saints scoring star also is in his first year as an assistant coach of a NCAA Division I lacrosse team — the Michigan State University Spartans. And it may be from. that role that he will gain the greatest satisfaction. "I always wanted to be a coach, I always wanted to be a big brother," says Goldberg, 29, whose father died when Jeff was just a few months old, leaving him to be reared by his mother and three older sisters. He "never had that enforcing 'old man' saying, `Jeff, you can do it, don't quit,' " he recalls. But, as a coach, he notes, "I'm everything. I'm their player; I'm their success; I'm their brother. I'll tell them about my life, how I've done in life and how to further their lives." And so far, he loves the response he's been getting from his East Lansing charges. "I get insane respect (from the players) just because of (my) being a competitive player and a great athlete and being a part of the game, so it's one great relationship, coaching college players," he says. "I'm not a lot older than these guys, but when I talk, it's like E.F. Hutton and these kids are glued to me. And that's important. You get respect. And they'll want to play for you; they'll want to win for you. They'll want to kill for you. Just like I was. So that's neat!" Goldberg has the creden- tials for the job. As a top pro lacrosse player, he led the New York team in scoring all four seasons he was with them, including 1988, when the Saints won the MILL championship - and he took the playoff MVP. He's also coached three New York-area high school teams — his Manhassett crew won two division titles — and a Divi- sion III college team (Kings FRIDAY, JANUARY 25, 1991 Call 358-2920 Jeff Goldberg: Gets "insane respect." Point U.S. Merchant Marine Academy), as well as a club team in Australia. Goldberg says he makes sure he gives encouragement to his players. "I'm a very positive coach," he says. "Everything's positive. If (a player) doesn't do right, you still don't reprimand him. You pat him on the back and tell him what he did wrong. "It has to be that way with anything. With teaching, with a little kid who's crying or who's done something wrong that you don't like, that you just want to smack, you have patience; patience is a virtue. It's big for me!' Growing up in New York, Goldberg was active in swim- ming, diving and football. He began playing outdoor lacrosse at age 10 and it im- mediately became his favorite sport. "It's part of me," he says. "I didn't walk anywhere with- out my stick. 'There's Jeff Goldberg; he always has his lacrosse stick! That's what I was labeled?' He played several sports through. high school, but played only lacrosse at North Carolina State University, becoming an All-American. While still in school, Goldberg made his first trip to Australia, working in 1982 for a company promoting lacrosse. Goldberg gained his first coaching experience with a club team there and was also introduced to indoor, or "box," lacrosse. The indoor game — which is what the Turbos play at Joe Louis Arena — is similar to ice hockey, but with lacrosse sticks and without ice. Teams dress 19 players and play six at a time, with three for- wards, two defensemen and a goalie. Teams change on the fly, as in hockey. Lacrosse also has penalties and power plays, as in hockey. But because the players are run- ning, rather than skating, they can start and stop easier, making for a quicker, higher- scoring game. "It's a completely different game" than outdoor lacrosse, as well, Goldberg says. "It's lacrosse, but it's just an up- and-down, fast-paced game, with a lot of exciting goal- scoring, a lot of hard hitting. There are a lot of beautiful plays, like behind-the-back passes. You don't see that" in outdoor. lacrosse. Goldberg was re-introduced to the indoor game in 1985, when he played for learn USA in a U.S.-Canada indoor challenge series. The series was played in 12 cities in 1985 and 1986 and was the precursor to today's MILL. Six -of those 12 cities receiv- ed franchises when the MILL began in 1987. Goldberg join- ed the New York Saints, becoming the scoring leader. He scored four goals in the Saints' 17-16 championship victory over the Washington Wave. When Goldberg landed the MSU job this season and mov- ed to Lansing, the Turbos were able to claim territorial rights and draft him. The Turbos are in their third MILL season. They tied for first place at 6-2 in 1989, but fell to 1:7 last year, draw- ing 9,000-12,000 fans per game. Some new personnel, including veteran Goldberg and rookie twin brothers Paul and Gary Gait from Syracuse University, may rev the Tur- bos' scoring engine this year. "The Turbos are going to have a lot of success," Goldberg predicted before the regular season. "They were 1-7 last year, so everything's uphill from that. They've got- ten some great players com- ing in here. They've gotten a lot of young talent, which they needed. They got Paul and Gary Gait from British Columbia. We're going to be an exciting team!' It looks like he's correct. The Turbos pushed their 4 I