"We've maintained the HIGHEST Money Market
rate among the major financial institutions in the
Detroit metropolitan area for over 300 consecutive
weeks. The Jewish News has been with us to
announce that fact every week! That says it all."

Read Dunn
President
Franklin Savings Bank

Franklin
Bank

SAVINGS

•6

Consistency builds banking relationships. Franklin Savings has
consistently used The Jewish News to reach affluent and well
educated readers. 26% have post graduate degrees. 8 out of
10 hold top level jobs, and earn a median income in excess
of $68,000 a year. More than a third of Jewish News readers
earn $100,000 and over. Incredible reader interest and loyalty
Franklin Savings chooses to bank on.

THE JEWISH NEWS...RIGHT ON THE MONEY.

SOURCE: 1988 Scarborough Research Corporation, New York City, Detroit Jewish News Readership Study. A complete copy of this survey is available upon request.

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THE DETROIT JEWISH NEWS

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