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August 10, 1990 - Image 48

Resource type:
Text
Publication:
The Detroit Jewish News, 1990-08-10

Disclaimer: Computer generated plain text may have errors. Read more about this.

I FITNESS I

DISCOUNT TIRE CO. • MICHELIN • DISCOUNT TIRE CO.


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Physical

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curs. Geffen does not hit them
hard, but his message does.
More often, Geffen uses ver-
bal motivation. "You have to
walk a fine line between
pushing hard enough to make
someone work" but not take
the joy out of it.

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Geffen says he won't "blow smoke" at his older adults.

"I won't give false en-
couragement. If they're not
doing it right I'm not going to
blow smoke at them. I'm not
going to paint them a rosy pic-
ture. But when they do it
right, they're going to hear

about it and they know that
it's real."
Geffen's enthusiasm for his

"I'll never make
the kind of money
that I made before,
but it just isn't
that important
anymore."
— Brad Geffen

current lifestyle is also real. "I
like the university environ-

ment very much. When I
finish with the master's pro-
gram, I plan on staying at the
university, both as a staff
member at the Institute and
on staff at the university
proper.

"I'll never make the kind of
money that I made before, but
it just isn't that important
anymore. The quality of life is
much more important. On a
daily basis, I'm really enjoying
myself, and I never did that
before." 1:1

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48

FRIDAY, AUGUST 10, 1990

Like A Club

The Meadow Brook Health
Enhancement Institute is
similar to a health club.
Members pay an initial fee
and a yearly membership
fee, use the Institute's exer-
cise facilities and equipment
and can take exercise
classes.
But there are some
differences.

The non-profit Institute
uses a member's initial fee to
perform a comprehensive

health and fitness evalua-
tion on the member. The In-
stitute's staff, which Brad
Geffen calls its most impor-
tant resource, includes a full-
time physician, a full-time
nutritionist and certified ex-
ercise physiologists.
Several area hospitals send
interns through the In-
stitute's exercise programs
every month, as part of the
interns' medical education.
Anyone interested in a
closer look at the Institute

can attend an open house,
sponsored by the Oakland
University Alumni Associa-
tion, from 9 a.m. to 4 p.m.,
Sept. 22. Activities will in-
clude health screenings, a
tour of the facilities, aerobics
classes, healthy snacks and
the use of a whirlpool or dry
sauna.

There is an admission
charge. For information, con-
tact Jill Dunphy, 370-2158.



M.R.

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