I NEWS I For just $739 on an EL AL Milk & Honey Vacation, we'll take care of your airfare. We'll take care of your hotel stay. We'll take care of your Israeli breakfasts. We'll take care of your car rental. With another package, we'll take care of your tour of Jerusalem. We'll take care of your journey to Masada. We'll take care of your excursion to Galilee. We'll take care of your visit to a kibbutz. But before you leave home, keep one thing in mind. There are some things you'll have to find someone else to take care of. 'Passage' Is Halfway, But Faces Challenges ANDREW SILOW CARROLL Special to The Jewish News T To find out more about all our Milk & Honey Vacations, see your travel agent or call 1-800-EL AL SUN. r For a free Milk & Honey Vacations brochure, write: EL AL Israel Airlines, P.O. Box 9031, East Setauket, NY 11733. Name Address City L State Zip ELI AL //1.-1. The Airline of Israel. J Tickets valid 11/13/89-3/31/90 excluding 12/15-1/5/90. 5739 price from NY, Boston. Chicago only. Based on per person double occupancy. S3 departure tax. S10 custom and immigration fee. S12 Brae] departure tax not included. 14 day advance purchase required. MM. stay 6 days: max. 21 days. Fare subject to change without notice. Car rental does not include gas. mileage and insurance. Hotel for 5 nights/6 days. Other restrictions may apply. Isram Travel, the largest U.S. tour operator to Israel, introduces new money-saving packages to Israel this winter. Now available with TWA's non-stop service to Tel Aviv on Fridays. Choose from 10 or 15 day tours to Tel Aviv, Haifa, Tiberias and Jerusalem. Sightseeing, breakfast and hotel accommodations included. Or mix and match from select hotels in Jerusalem and Tel Aviv on one of our 6 night hotel packages ,and we'll provide you with a free car during your stay. To find out more about Isram's new TWA Friday packages and wide - selection of quality tours to Israel, ask your travel agent or call: (212) . 477-2352 • (800) 223-7460 *Packages must be purchased with air tickets , utilizing the lowest applicable airfares. 56 FRIDAY, OCTOBER 13, 1989 he United Jewish Ap- peal's Passage to Freedom campaign has raised $38.4 million, or a little over half of what UJA hopes to raise by Dec. 31 to help resettle Soviet Jews in the United States and Israel. UJA officials say they are pleased with the total and are confident the year-end goal will be reached. Nevertheless, fund-raising officials around the country say the special Soviet Jewry campaign has not ignited grassroots enthusiasm among small and medium- sized donors, those who con- tribute $5,000 or less to the regular UJA campaign. Most of the money col- lected so far has come from "big givers," those willing to contribute $100,000 or more to the regular UJA cam- Paign- To reach a broader base of contributors, UJA and Jewish community federa- tions around the country have undertaken large- scale educational efforts to counter what they describe as the Jewish public's "misconceptions" about the size of the Soviet influx and the needs of the individual refugees. Passage to Freedom was launched in March; with the intention of raising money for federations overwhelmed by record numbers of Jews being allowed out of the Soviet Union. - Some 30,000 Soviet Jews have arrived in the United States since October 1988. Federation-funded agencies often provide vocational training and other social services for Jewish im- migrants, at an average cost per immigrant of $2,250. Proceeds from the special campaign are to be divided equally for the resettlement of Soviet Jews in the United States and Israel, and will be used to supplement cost- saving measures being implemented by the federa- tions. These include offering Soviet Jews aid in the form of loans, rather than grants, and encouraging Soviet Jews already settled in the United States to house and aid the new arrivals. According to Marvin Lender, the Connecticut businessman who chairs the campaign, 12 of the largest 42 cities participating in the campaign have already reached or exceeded their fund-raising goals. Detroit completed its Passage To Freedom cam- paign in June, raising $2.25 million. "There is not only enthusiasm for this historic challenge, but there is addi- tional momentum as we pro- vide more and more edu- cation as to what the issues are," Lender said. The need for increased public awareness led UJA to plan "Call for Freedom Week," which begins on Oct. 29 with a nationwide tele- thon. "Our feeling is that the bulk of the money has come from large givers and from leadership," said Lender. "That's where the lion's Still, many potential donors have expressed ambivalence about helping Soviet Jews settle in the United States rather than in Israel. share is coming from. But we are certainly going to the grass roots -- the so-called lower giving levels -- to help them understand what the issues are." A UJA official explained that fund-raising campaigns usually follow the same pat- tern and that large givers "set the pace" for the lower giving levels. Fund-raising officials also say the special campaign has not cut into the regular an- nual campaign, which they say is running ahead of last year's $730 million pace. "We have enough experi- ence to indicate that any special campaign enhances the regular campaign," Carmi Schwartz, executive vice president of the Council of Jewish Federations; said in a recent address to members of the National Conference on Soviet Jewry. Still, many potential do- nors have expressed am- bivalence about helping Soviet Jews settle in the United States rather than in Israel. Others feel less compas- sion for the sometimes highly skilled Russian emigres than they did for the often destitute Ethiopian