eing number one in anything carries with it more than certain accomplishments. It carries certain responsibilities. You're the flagship. Others follow your direction; move as you do. B The automobile industry has its share of leaders. Dealers who go the extra mile to be better each year. To improve systems, service and salesmanship with the objective of mak- ing every car-buying experience completely hassle-free. This is no easy task. Even for a Multi- Dealer such as Tamaroff. But it is being done today, at every Tamaroff location. Rather than resting on laurels, we're tak- ing initiative. Again. Our commitment is to quality and consistency at every stage, in every phase. Our mission is to create the kind of at- mosphere and enthusiasm that makes purchas- ing an automobile an act of pleasure, not pressure. Tamaroff dealers are responding to the needs of customers by ushering in a renewed spirit of excellence. A course that has made us one of the most successful dealers in the country. We're out to restore, once again, the con- fidence and trust of the automobile buyer. In other words, to lead. All it takes is a little drive. TaillaRCIFF Bodge OUR BEST SERVICE IS OUR SERVICE! 12 Mile Road, Just West of Telegraph Road 354-6600 THE DETROIT JEWISH NEWS 9