AIPAC's supporters insist that these ob- jections are based on a "ghetto mentality," and that they don't take into account the realities of modem American politics. They point to a long record of successes for the group and the fact that its positions are listened to as a matter of course on Capitol Hill. AIPAC, in its anxiety to avoid the glare of public attention, contributes to its im- age problems by its intense avoidance of publicity. Routinely, its officials refuse to allow themselves to be quoted, even on seemingly innocuous issues. AIPAC supporters insist that media at- tention would only generate a backlash against the pro-Israel agenda, and that the everyday realities of lobbying are almost certain to be misunderstood by the public. Critics within the Jewish community argue that this secrecy gives the appearance of sinister conspiracies even when no con- spiracies exist. The forces of the anti-Israel opposition simply see confirmation of their most outrageous theories. A Phenomenal Growth AIPAC was created in 1954 as the American Zionist Council of Public Affairs. From the beginning, its function was clear: to foster economic and military coopera- tion between the United States and the fledgling Jewish state, and to give the pro- Israel position a strong voice in American politics. AIPAC's growth is a major study in itself. The process included an array of fac- tors, including the remarkable unanimity of American Jews on the question of Israel's survival, the heroic image of the new state and the failure of the Arab na- tions to find the kind of respectable voice that would earn them points in American politics. But an equally important factor was the group's ability to adapt to the changing realities of American government. "When I came to AIPAC, it was a Ma and Pa operation," says Ken Wollack, the group's first professional lobbyist. "During the 1950s and 60s, it was an organization based on the personality of Sy Kenen," he said, referring to I.L. Kenen, the first of- ficial U.S. lobbyist for Israel and the guiding light of AIPAC's early years. "At that time, Congress was organized in a way that a committee chairman, or an impor- tant leader, could carry the day," Wollack recalled. "Sy had a lot of respect among these people, a lot of friends. But during the 70s, power became much more diffuse. So it wasn't enough just to have a relation- ship with a handful of people. AIPAC had to respond to that changing reality." One way AIPAC responded was by its mastery of information. AIPAC understands the difficulty legislators face in trying to keep up with the vast number of issues that clog the legislative arteries. Effective lobbies make themselves in- dispensable to overloaded lawmakers and staffs, and in this way help shape the legislative agenda. "They're a good source of information," says one congressional staffer who has fre- quent contact with AIPAC. "That's their stock and trade, and they're very good at it." A vivid example of this aspect of AIPAC's operation is the slick, comprehen- sive "briefing book" supplied to all 1988 presidential candidates. Color-coded sec- tions provide candidates and their staffs with every element of the pro-Israel argument—including graphs showing the overwhelming support of the American people for Israel, a statistic with special meaning for political aspirants. The infor- mation is concise, well-reasoned and—most importantly—accessible. The information AIPAC distributes naturally reflects the group's partisanship on the question of Israel—but this is not a liability in politics, where even the rawest of data is suspected of bearing the stamp of some interest group. AIPAC's legislative technicians also TOM DINE: AIPAC's executive director has brought an aggressiveness to the organization. know how the convoluted system of government works as well as any group in Washington. AIPAC is adept at unraveling the dynamics of a bill's passage through Congress; its experienced lobbyists know where to apply pressure, whom to supply with additional information, when to go public and when to stay behind the scenes. It's not unusual for lawmakers to sound out the professionals at AIPAC about the best legislative strategies for certain bills. Another element in the lobbying equa- tion is the matter of money, the most sen- sitive issue for the community of lobbyists and a particularly unpleasant can of worms for the pro-Israel community, since it plays into traditional caricatures of Jewish manipulation. A Matter Of Money The reality, again, harkens back to changes in the broader political and social system. Campaigns at every level have become enormously expensive. "Grass roots" appeals for funds generally cost more to generate than they produce. So there is a growing emphasis on big- spenders, who can donate a thousand dollars without blinking an eye, who can fund a variety of candidates who are "right" on a particular issue. The inflation in campaign expenses also increases the importance of political action committees (PACs), most of which are devoted to a single issue. Individually, PACs are limited in what they can give, but in aggregate, a large number of PACs con- tributing to a single candidate can have a sizable impact. There is a relationship between lobby- ing groups like AIPAC, and the distribu- tion of money to political hopefuls— but the exact nature of that relationship is the subject of considerable controversy. AIPAC is a registered lobbying group; despite the "PAC" in its name, it does not disburse money to candidates. But the issue of AIPAC's influence over that process rubs raw nerves on both sides of the issue. On the one hand, there is no proof to recurrent charges in the press that AIPAC directly coordinates the political contributions of the more than 80 pro- Israel PACs in the country. At the same time, it is undeniable that major Jewish opinion-leaders have an in- fluence on how PAC money and money from individual donors gets channeled. As the dominant body in the world of pro- Israel politics, AIPAC's opinions provide a kind of base-line standard for the pro- Israel community's assessment of candidates. Hints about how AIPAC evaluates a can- didate's record on Israel can have a signifi- cant effect on how Jews dole out their money. Rumors of AIPAC support or op- position are favorite topics in Washington's hyper-active rumor mill. And all this interest in AIPAC's posi- tions—official and unofficial—translates into political clout. "Members of Congress hear a million good arguments every week," said one House aide. "What counts in lobbying is what your people can deliver—in terms of votes or money. I know it sounds crass, but that's the way the system works." In the case of pro-Israel groups, the ap- pearance of collusion between lobbying groups and PACs may be stronger because of the overlap between AIPAC's sprawling organizational structure and the people behind the PACs. A Wall Street Journal investigation of the pro-Israel lobby last year charged that 51 pro-Israel PACs are run by AIPAC of- ficials, or by members of AIPAC's policy- .