ALL MINK & FOX COATS 88 AT UNBELIEVABLE PRICES! SEEING IS BELIEVING! COME IN NOW! SPRING Bricker-limis Firs and SUMMER • 6335 ORCHARD LAKE RD. • ORCHARD MALL 855-9200 West Bloomfield of our Jewish community is unaffiliated," he said, "and we need more creative ways to reach them, and to learn from them." Sandberg added that the Jewish community needs allies in the non-Jewish com- munity and that there has been insufficient coverage in the Jewish press of the suc- cessful relations developed on the interfaith level. Rabbi Susan Laemmle, a Hillel director at the Univer- sity of Southern California, noted that the two critical fac- tors in her decision to become a rabbi were a year of study in Israel and the positive in- fluence of reading two Jewish journals, Moment and Sh'ma. She urged editors of Jewish newspapers to resist the temptation to merely echo the "institutionality and bureaucracy" of the organized community and to develop their own sense of flavor and personality. "A Jewish publication needs breadth and depth, it needs intellec- tual, spiritual and philosoph- ical weight, but most of all it needs to reflect the richness and complexity of American Jewish life," she said. Other sessions during the two-day meeting included a discussion with Hollywood director Jeremy Kagan (The Chosen), who preferred to speak about the current unrest in Israel rather than his career. The son of a Reform rabbi who was active in the civil rights struggle, Kagan said it is a shanda, or shame, for American Jews to remain silent at this crucial time. As for producing films with Jewish themes in Hollywood, Kagan said that the major companies reflect a corporate mentality and avoid any form of risk-taking. "There's a reticence in Hollywood to ex- amine any parochial topic. Most Jews here are not very Jewish, and the networks will say 'we already made a Jewish film this year.' Because they're Jews, they run away from it. Decisions are based on marketing, and they'll say there are too few Jews out there for a film with a Jewish theme to be suc- cessful." He said the success of The Chosen proved them wrong, but that "the corporate marketing guys voted against making the film." The 1981 movie, starring Rod Steiger and Robbie Benson, caught on slowly, due mostly to word of mouth. fabrics are here! See your view improve - Get a FREE pair of pre- scription sunglasses with the purchase of Prescrip- tion eyewear. Nothing but a beautiful view. Look your best, too, in the newest Fashion Frames. • • MEV VISIT US AND WE'LL CUSTOM CREATE A TASTEFUL AND ENDURING WARDROBE FOR YOU 669-1440 PAmFLA SWIT, LTD complimentary consultation • alterations The Jewish News is 'choose free pair from wide selection of designer frames. Single vision only — Up to +/ - 4.00 solid tint, same prescription. Limited time only. LONE PINE VISION I CROSSWINDS MALL - 4331 Orchard Lake Rd. Mon., Tues., Wed., Fri. 9:30.5:30, Thur. 9:30.8, Sat. 10.5 — 851.0610 — fi " N. sas. et, . L) 7 , The HIGHEST Money Market Rate lIr V Among Major Financial Institutions e in the Detroit Metropolitan Area for 7 . . 206 AcIc' ed s. Consecutive Weeks INSTANT LIQUIDITY INTEREST RATES AS OF: 3-2-88 FINANCIAL INSTITUTIONS MONEY MARKET RATES' 6.25 Franklin Savings Comerica 5.65 First Federal Savings Bank & Trust 5.40 First Federal of Michigan 5.40 First of America 5.40 Manufacturers 5.75 Michigan National of Detroit 5.40 National Bank of Detroit . 5.75 Standard Federal 5.50 Your windcyvv to the world order a subscription or gift subscription today! *Based on $10,000 deposit. Some minimum deposit requirements may be lower. Higher rates may be available for larger deposits. Franklin Savings . FSLIC ,. .,;__, 20300 Civic Center Dr., Suite 240 Southfield, Mi. 48076-4138 .,. Ask About Our Other Full Service Products 26336 Twelve Mile Rd. • Southfield (At Northwestern Highway) _....5*1100000 , f_r =it, Lender (313) 358-5170 20247 Mack Avenue • Grosse Pointe Woods (313) 881.5200 rommussemrusemumeesessimasmimosami To: The Jewish News 1 1 1 Gentlemen: 1 Please send a (gift) subscription: NAME ADDRESS CITY STATE ZIP From: If gift state occasion 1 year - $26 — 2 years - $46 — Out of State - $29 — Foreign - $42 Enclosed $ _- • FWLSH NFWS 99