Dr. Robert Mandel's WSU Press has many Jewish offerings. HOWLAND OR OLY LAND? Pn h llyfn k'oni nn .f1.34 VICTORIA BELYEU DIAZ Special to The Jewish News The Book Shelf ead any good Jewish books lately? If not, you might want to check out some of the titles of- fered this season by the fast- growing Wayne State University Press. Of 40 new books published this year by the Pfess, ten are of Jewish content. And, according to Press director Robert Mandel, there's much more • to come. Mandel, who came to WSU last worked with Mandel at SUNY and year from Indiana University. at IU Press have published manu- Press, sees Wayne as a pioneer in scripts with the WSU Press. With Jewish studies, with a solid those authors, WSU Press has ac- cess to the largest number of backlist ready to be built upon. "It wasn't by chance that I Jewish scholar-writers in its 46- came to Wayne," says the 40-year- year history. Among them are -- old Mandel, who has long been in- Raphael Patai, one of the country's volved with the study of Jewish leading scholars on Jewish folklore, culture and is something of a noted Jewish theologian- Judaica scholar himself. "My own philosopher Emil Fackenheim, and personal interests and areas of ex- American poet Ruth Whitman. The proliferation of Jewish ti- pertise are definitely reflected tles is not peculiar to Wayne, but is here." Prior to his taking up his post a trend throughout the country, at Wayne, Mandel served as an says Mandel, and is the result of assistant editor in business and several changes which took place in economics at Praeger Publishing the United States in the 1960s. "Jewish studies evolved from Co. in New York City, before mov- ing on to the State University of that pluralistic philosophy in the New York Press and IU Press. Al- late '60s which developed special though now one of the largest pub- programs in the university for var- lishers of Judaica in the United ious ethnic groups. These, in turn, States, IU Press had published only became full-fledged graduate pro- seven Judaica titles before Mandel grams in the '70s. "But, as the money fell away arrived on the scene. over the years from programs like Many of the writers who WSU Press has big plans for the future and Judaica titles are in the vanguard Italian studies or Black studies, Jewish money kept the Jewish studies going. Then, from all these Jewish studies graduate programs, you got all these people who were writing Ph.D. theses. Where, in the past, Jewish studies were largely written by amateur historians who happened to have a great interest in a particular topic, now you have 150-200 scholars across the United States who have dissertations to write, or who must 'publish or perish' — so, you have a plethora of manuscripts in the field." Mandel has seen significant changes occur over the years in the role of the university press. "The role of the university press changed in the '70s when publication costs rose so dramati- cally," he explains. "Before, the main role of the university press was to publish scholarly works — and we're still a major outlet for these, of course. But that meant not taking into consideration the ■ market for a book at all, and a lot of presses went out of business. "My feeling is that a university press must either break even, or make money (although we can't really call it 'making money' — since we're a non-profit organiza- tion, we have to call it 'making a surplus.') "Along with that, my philos- ophy is that a scholarly work can have a wider audience. "Last year — my first year here — the Press published 17 books. This year, we published 40 . Wayne Slate University books. The university is not financ- ing that. Were financing ourselves through our surplus. Last year, we ended up with a $20,000 surplus, and we did that through a combi- nation of selecting better books for a wider audience — books which would go into bookstores and be bought by large numbers of people; by better selling our scholarly books; and by advertising. We also raised some individual title sub- sidies — we went to outside corpo- rations and individuals and asked them if they'd be interested in sponsoring a book or at least un- derwriting part of its expenses. "Whereas before, we might Continued on next page 1 2 25