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"A YIDDISH REVUE"
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My Fashion Style -
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What Influences It
"The way I feel about myself."
Why I Shop on The Boardwalk -
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THE KLEZMERS TZVAI
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44
Friday, March 20, 1987
THE DETROIT JEWISH NEWS
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Idea Factor
Continued from preceding page
emphasizes. "I want it to
make sense again. The first
step would be to make it less
attractive for Israelis to come
here."
In order to do that, Israel's
economy must grow. And
that growth, says Mann, can
only come about through free
enterprise. Unlike the Labor
Zionists who founded Israel
and steered the state through
most of its existence, Mann
and the ZOA are unashamed
capitalists.
"Free enterprise is still
very difficult in Israel. It's
still held in low opinion," he
says. The reason is that Is-
rael's "capitalists" are not fol-
lowing a fundamental rule of
capitalism: You profit only
from what you earn. "These
guys are making American
salaries but they're presiding
over bankrupt companies."
Mann thinks a little Yan-
kee know-how could get Is-
rael back on track. "Today
there are tremendous re-
sources available,
entrepreneurial skills that
our generation has."
In lieu of aliyah, what,
then, is the work of a Zionist
organization? Mann and
Mandelbaum see their mis-
sion as exposing as many
people as possible to Israel
directly. That means sending
Jewish youth on summer and
year-long programs to Israel,
and adults on "substance-
filled" trips to Israel. "That's
how we got hooked," says
Mandelbaum. "When you
have a ZOA trip," Mann
adds, "you are able to express
your opinions to Israeli lead-
ers. You see the country in
depth. You have a chance to
make an impact.
"Aliyah is a two-way
street," he argues. "It's not
just us bending to them, it's
also them bending toward
us."
Ann Mandelbaum pos-
itively beams when she re-
calls the people she has
"sent" to Israel. "I get turned
on when someone signs up
and (their visit) changes
them. They get there with no
idea why they are there. Af-
ter, there was something that
touched them. A little seed."
With only 20 percent of
American Jews ever having
visited Israel, the couple has
quite a few more seeds to
plant. They are relative new-
comers to the Zionist move-
ment, turned on by a visit to
Israel 3 1/2 years ago.
For two people working so
closely together for a cause,
their backgrounds could not
be more different, or more
similar.
Mann was born in
Romania; Mandelbaum in
Cuba. Both arrived here in
their teens during the mid-
1960s. "When my family left
in 1964, there was an exodus
as a result of Western pres-