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November 28, 1986 - Image 69

Resource type:
Text
Publication:
The Detroit Jewish News, 1986-11-28

Disclaimer: Computer generated plain text may have errors. Read more about this.







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YOU'LL FIND MORE PARTS
IN THE BRACELET OF THIS AWARD-WINNING
THALASSA THAN YOU WILL IN A ROLLS-ROYCE® ENGINE*

You're looking at the bracelet of what is
perhaps the most beautiful watch in the world:
the award-winning Thalassa. We've taken it
apart to make a point about the excellence of
this superb, water-resistant timepiece.
In the pell-mell rush to praise technology,
people often lose sight of the thing that makes
watchmaking the art it is: handcrafting.
Jean Lasalle never forgets.
It takes us 656 parts to craft each exquisite
gold and steel Thalassa bracelet. Twelve to a
link. Fifty-six more than in the engine of a
Silver CloudTwhich has a mere 600 major

moving parts.
Every single one of those parts is slipped
precisely into place by hand. If you've ever
struggled with the tiny parts of a model ship
you know what that entails.
Perhaps we could have built this Thalassa
bracelet with fewer parts. But then, it wouldn't
be as supple, as flexible, or as fitting.
With fewer parts, Thalassa might still have
won the Laurel d'Or in Monte Carlo as Watch of
the Year. And no one would have noticed. But
we'd know. And you'd know. And that makes
all the difference in the world to us.

\A

,

J E

A N

L

A

Perhaps the most beautiful watch in the world

A

.

L E
53 Geneve

David Wachter & Sons

THE FAMILY OF AWARD-WINNING JEWELRY DESIGNERS.
Downtown Birmingham • 540-4622 Renaissance Center, Detroit • 259-6922

Certified Gemologists. Members American Gem Society

The names ''Rolls-Royce" and "Silver Cloud" are registered trademarks.
'There are 600 major internal moving parts in the engine of the Rolls-Royce Silver Cloud.

1985. Jean Lasalle, Inc.

BA 3 .

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