THE DETROIT JEWISH NEWS Friday, November 1, 1985 $ PAC S $ National PAC's Richard Altman: A salary of $100,000, a goal of 100,000 members. Hope and Joan Rivers, clothing designer Ralph Lauren, publishers Morton B. Zuckerman of The Atlantic Monthly and Michael Korda of Simon and Schuster, and chairman of the New York Stock Exchange, Arthur Levitt Jr. National PAC's Allocations Commit- tee — the people who decide which can- didates should get the PAC's money — is as blue chip as are the people who con- tribute to it. Now on the committee are such people as Martin Peretz, publisher of The New Republic; George Klein, New York real estate developer; and Richard Ravitch, former head of New York's Metropolitan Transit Authority. The committee is chaired by National PAC founder, Marvin Josephson. By the end of its first year, National PAC had contributed over $542,000 to congressional races. Last year, it gave campaigns almost $750,000. After 31 months in business, National PAC was the largest pro-Israel PAC in the U.S. and the 19th largest of all the political action committees in the nation. National PAC's prominence has been one of the chief factors in Jewish PACs coming out of the closet. While few peo, ple complain about the prestige and the clout that National PAC has given Jews in national politics — and especially on Capitol Hill — some are wary of the organization's economics. As the high roller among pro-Israel PACs, Washing- ton PAC is also the high spender. Na- tional PAC executive director Richard Altman receives $100,000 yearly. Asso- ciate Director Ira Forman receives $75,000. When the fledgling organiza- tion was looking for a chief in late 1982 and the first half of 1983, it paid a Los Angeles personnel firm, Korn/Ferry In- ternational, over $38,000 for its ser- vices. Bills from Paul, Weiss, Rifkind, Wharton and Garrison, one of the most prestigious — and most expensive — law firms in the country totalled more than $21,000 just in the second quarter of 1983. In 1983-84, National PAC raised over $2,1 million — nearly 40 percent of all money raised by Jewish PACs. But only one out of every three dollars raised by National PAC went to campaign coffers. The rest — over $1.4 million — went to overhead, salaries and fund-raising efforts. "Our administrative expenses are in line with other PACs," said National PAC director Richard Altman. (Other large, national PACs have similar ratios between funds raised and contributions dispersed. Realtors PAC, for instance, the largest PAC in the country, gave away slightly more than half the $4.3 million it raised last year. And the American Medical Asociation PAC gave away under . half of the $4 million it raised.) To meet its goal of almost tripling its membership from its current 35,000 to 100,000, said Altman, National PAC must now incur such costly membership building strategies as direct mail cam- paigns. These expenses will decrease as the membership goal is neared, he said. JACPAC and Washington PAC, the second and third largest Jewish political action committees, are misers compared to National PAC.But then neither has the type of professional staff that Na- tional PAC does nor similar member- ship goals. JACPAC, or the Joint Action Com- mittee for Political Affairs, is probably the most grass roots-oriented of the three major Jewish PACs. Its 15,000 members — all women — were organiz- ed through coffee klatches around the country. But, as one close observer of JACPAC said, "These are not just housewives who decided to get involv- ed in politics. These are integrated peo- ple in every way — culturally, political- ly, religiously. And they are very, very sophisticated. With such women as the wives of (AIPAC director) Tom Dine and (former advisor to President Carter) Stu Eizenstat participating, you know they're the cream of the crop." During 1983-84, JACPAC gave over $260,000 to 118 candidates. The organ- ization, based in the Chicago suburb of Highland Park, refuses to contribute to candidates who also accept funds from the Radical Right. (JACPAC's officers also refuse to speak to reporters.) One indication of JACPAC's political savvy is that in addition to pumping the legal maximum contribution — $10,000 — to Paul Simon's campaign against Illinois Sen. Charles Percy, it also gave $3,000 to the Federal Account, a Demo- cratic Party-affiliated effort to register inner city residents in Illinois, the type of voters who would vote against Percy. The third largest pro-Israel .political action committee, Washington PAC was founded in late 1980 by Morris Amitay when he left the helm of the American Israel Public Affairs Commit- tee (AIPAC). "I thought I could run the PAC as a sidelight" to my law practice, said Amitay, who receives $500 month- ly from Washington PAC for adminis- trative expenses. Washington PAC's 600 members, he said, each contribute an average of $250. Anyone who contri- butes $1,000 or more is invited to join Washington PAC's advisory board, although Amitay ultimately decides which candidates receive campaign funds. "That saves a lot of problems," he said. Over 90 percent of the $237,673 Washington PAC raised last year went to 176 candidates. The PAC is so effi- cient that the Federal Election Commis- sion recently questioned its low overhead. Of the three leading pro-Israel PACs, National PAC is the least bipartisan: Sixty-eight percent of its campaign con- tributions went to Democrats,- 32 per- cent to Republicans. This compares to JACPAC's and Washington PAC's con- tributions, respectively, of 80 and 91 percent to Democrats and 20 and nine percent to Republicans. The three major PACs — each with a national membership and an emphasis on congressional races around the coun- try — denied that they are in competi- tion with each other. "If you are a member of a local PAC and you want to maximize your influence around the country," said Richard Altman, "you give to National PAC. If you have, say, only $35.00 and you want to identify with your local community, you give to your local PAC." But a resident of Minneapolis who is starting a PAC in his city disagreed on these priorities. "A national PAC is useful for those people who don't have access to a local PAC," he said. "But I would rather have dozens and dozens of PACs spring up around the country than rely on a few large ones, especial- ly if the giant Jewish PACs are based in Washington. I would rather have 50 people from 50 PACs visit congressmen and sing the same tune a bit different- ly than have them receive visits from the representatives of one or two PACs who tell them essentially the same thing in essentially the same way. ' ' — A.J.M. 41