THE DETROIT JEWISH NEWS Friday, November 1, 1985 27 Former Detroiter Esther Margolis begins a new chapter in her life by establishing her own book publishing company. Going Buy the Book BY HEIDI PRESS Local News Editor Esther Margolis never thought she'd go into book publishing for a living. Don't tell that to Bantam Books, where she served in various capacities for 17 years, rising to the rank of senior vice president- publishing projects. And don't tell that to authors who are contributing manuscripts to her in the hopes of having her Newmarket Press inprimatur appear on the dust jackets and covers of their works. No one would believe it. What is believable is that the University of Michigan graduate and former fifth grade teacher has em- barked on what is becoming a suc- cessful career as the head of a grow- ing publishing house. The house, Newmarket Publish- ing and Communications, was formed in 1981, with its area of con- centration primarily child care and parenting. HoweVer, Margolis seeks to include general fiction and non- fiction among the house's offerings. Current selections include books about puberty for boys and girls, What's Happening to My Body?; Female Stress Syndrome; Male Stress Syndrome; Smart Cookies, a nutritional cookie book; and books on the performing arts, such as a Harry Blackstone Jr., book on magic. Russell Spurr's A Glorious Way to Die, was the company's first publication. There are three divisions of the New York-based firm: Newmarket Press, Newmarket Book Properties and Newmarket Productions. At this writing, properties are distributed by Scribner's, but in January 1986, Harper and Row will take over. Margolis, president of the firm, calls her new job "exhilarating and difficult at the same time." "It was a huge change for me. It was difficult to go to hardcover from paperback publishing. I had to main- tain the reputation and image from where I came." From where she came is a career in itself. The former Detroiter — known affectionately as Molly, her middle name — Margolis was graduated from U-M with a B.A. de- gree in education and M.A. degree in literary criticism. She left Detroit in 1961 to work as an office temporary at Dell Publishing in New York, and served as a promotion assistant on the company's magazine, Ingenue. She left the next year to go to Ban- tam, where she again was a promo- tion assistant. It was there that Margolis chose her career path. "I liked it and de- cided to stay in (it)." And stay she did. Beginning as assistant promotions director, she was later named Bantam's first pub- licity director after pitching the plan to the publisher for a full-scale pub- licity department. She was named a vice president of the company in 1971 and she created and supervised a new di- vision, the Bantam Lecture Bureau. Appointed in 1975 to vice president for promotion, advertising, publicity and public relations, Margolis was responsible for a $3.5 million budget, five departments and a staff of more than 30. She became senior vice president of the company in 1978 and one year later was named senior vice president-publishing projects. Margolis resigned in 1980 to Continued on next page