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January 25, 1985 - Image 57

Resource type:
Text
Publication:
The Detroit Jewish News, 1985-01-25

Disclaimer: Computer generated plain text may have errors. Read more about this.

Friday, January 25, 1985

THE DETROIT JEWISH NEWS

FANTASY

Advertising in The Jewish News Gets Results
Place Your Ad Today. Call 354-6060

"Where Fit Is Foremost"

Kosins

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10 1/2 Mile • 569-6930

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Trading Fantasy

Continued from Page 45

57

FULL FACTORY EQUIPMENT



NATIONWIDE EQUIPMENT
• LEASING L SALE S CORP.

_

Trojan

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SEC. DEP .

48 MO. CLOSED-END LEASE + TAX 0 A C

CUSTOM FURNITURE
& CARPET CLEANING
ON LOCATION
FREE ESTIMATES

CHUCK & BUD'S FRUIT MKT. & DELI

$1500 CAP. RED.

13745 West 9 Mile (corner of Westhampton)

Hours weekdays 8-7, Sun. 7:30-5

Phone 583-2888

more. They think, 'How am I
going to play against a 6'8"
former NBA star?' "
A Lions camp in which the
goal was to run one play dur-
ing halftime of a game at the
Silverdome was in the works
until Lions' management
changed their mind and can-
celled the football fantasy.
While the sizeable contin-
gent of Jewish people who
signed up for the baseball
camp didn't surprise Lewis,
the five Jews who showed up
for the hockey camp did. Then
there were those sports nuts
like Joel Garfield who took
part in both.
"My wife and I have an
understanding," the 40-year-
old Southfield insurance agent
said, referring to his pursuit of
imaginary athletic superstar-
dom at this stage of his life.
"She goes off on her own, pur-
suing her interests, and I fol-
low mine."
Garfield was pleasantly
surprised to find that the
former Red Wing greats, con-
trary to their reputation as a
rough bunch of hockey.
players, "were the finest group
of gentlemen I have met in my
life — real mentschen, espe-
cially the Canadians."
Meanwhile, turning fantasy
into reality has occasionally
created a conflict of interest
for Lewis. When the Tigers
won the World Series last Oc-
tober for the first time in 16
years, Jerry Lewis the
baseball fan was ecstatic. But
Jerry Lewis the businessman
was worried.
"I thought that last year's
championship might hurt us a
bit," Lewis said talking about
his expectations - for the 1985
Tiger fantasy camp. "I thought
it would take some of the ap-
peal, some of the glamour,
away from the 1968 team."
But that apparently hasn't
been the case. For Lewis and
those like him, the dream lives
on.

3000 Town Center
4000 Town Center
American Center Bldg
Lathrup Village

"Son oft. Trojan"

"Playing the two roles (camper and administrator) was tougher than I
thought it was going to be.

things straightened out and,
really, all I wanted to do was
play. But we were lucky. In the
group we had, not one guy was
a jerk. No one caused serious
problems for the ballplayers."
Lewis added that he took his
cousin and a couple of other
people down to Lakeland to
"do most of the shlepping, set-
ting up for meals and things of
that nature."
The unexpected popularity
of the baseball fantasy camp
prompted the two
businessmen into trying what
they felt would be natural
follow-ups, namely similar
camps using football, hockey
and basketball as backdrops.
"It didn't take Einstein,"
Lewis said, "to figure out that
this thing had possibilities.
Detroit is, after all, not only a
great baseball town, but a
great sports town in general."
However, at this point
Sports Fantasies Inc. is only
batting .500. Last fall's hockey
camp, which culminated in a
"fantasy game" against Red
Wing old timers at Joe Louis
Arena following a regularly
scheduled Red Wing game
(fans who purchased tickets to
the real game were invited to
stay over), was an unqualified
success. But fantasy camps for
football and basketball didn't
click for various reasons.
"Baseball, without ques-
tion, is the most adaptable
sport for this kind of camp,"
Lewis believes. "But it really
surprised me when the Pistons
camp fell through." That
event, which had been
scheduled for August in
nearby Windsor, drew only 20
responses from interested par-
ticipants.
"I think the problem with
the basketball camp was two-
fold. First, Windsor doesn't
have quite the 'same appeal as
Lakeland does in the middle of
the winter. Secondly, guys my
age just aren't playing tough,
competitive basketball any-

7

DAYS
A WEEK

543-8780

TOFUTTI

Frozen Non-Dairy Kosher Dessert $4 99
per pint
III
Our Regular Everyday Low Price

from
$1 ,1 00.

Fresh Crisp California

59c per stalk

PASCAL CELERY

Dairy Fresh 100% Pure

9 19

ORANGE JUICE

1 /2

Gallon plastic container

Marla Swiss

CHEESE

$ 2 49 per lb.

SAVE $1.00 per lb.
(sliced or chunked)

pH\
JDarokji

Michigan All Purpose

WHITE POTATOES

jewelers

23077 Greenfield 29100 Northwestern
Advance Bldg. Franklin OfficeBld
557-0616 356-7140

89c i 0 lb. bag.

Wilno Kosher Jumbo Loose

HOT DOGS

in natural casing . . . . $ 3 19per lb.

SPECIALS GOOD THROUGH JANUARY 31st, 1985

Both locations in Southfield

SHALOM
Great 50 SHABAT
CANDLE LIMITING TIME 5:19 P.M.

EMPIRE
*BBQ CHICKEN

125 5 SAVE

LB.

BR EAKSTONE LOWFAT

4` LB.

MACABEE
PIZZA BAGEL

12-0Z. 179
PKG.

990

COTTAGE CHEESE

SAVE

16-0Z.
CUP

SAVE

DON HERMAN
PICKLES

32-OZ.

JAR

98

90`

KOSHER FOODS AVAILABLE AT:

• TELEGRAPH/LONG LAKE IN BLOOMFIELD TWP.
• ORCHARD LAKE/13 MILE RD. IN FARMINGTON HILLS.
• TELEGRAPH & MAPLE RD. BLOOMFIELD PLAZA
• 12 MILE/EVERGREEN IN SOUTHFIELD
• ANN ARBOR RD. IN SHELDON PLYMOUTH TWP.
\ PRICES & ITEMS EFFECTIVE THRU JAN. 31. 1985. NO SALES TO DEALERS.

SAVE
51`

MOST STORES
OPEN DAILY

8 A.M. TO 10 P.M.
SUNDAY
9 A.M. TO 6 P.M,

1,

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