16 Friday, August 29, 1975
THE DETROIT JEWISH NEWS
Looking at the. Jewish Millionaires
FABRICS SALE!
50c yd. & Up
By DAVID SCHWARTZ
naming his new home in
some Jewish multimillion-
Chicago,
the Tel Aviv. Levin
aires
who
might
help
him
Slipcovers! Vinyls! Dress
wrote hack he would prefer
buy Palestine from the
Goods!
The late Samuel Bronf-
that Rosenwld came to
Closeouts! Bolts! Ends! etc.
Turks, who then owned it
man, the founder of the
and were not to averse to a Palestine and build a home
399-8333
Bronfman fortune, was very
there and call it The Chi-
sale.
friendly to Israel. Some-
Liquidator's Fabrics
The man on whom Herzl cago.
what unique in that respect.
309 W. 9 Mile, Ferndale
Usually a big fortune is
especially concentrated' was
Not too many of the Jewish
across from F&M
built
around something
Baron
Maurice
de
Hirsch,
a
rich were. Theodor Herzl
great Jewish philanthropist which tends to monopoly. If
long agonized trying to find
of the time, who gave many a thing is scarce like oil it is
••
millions to settle Jews in easier to turn it into a mo-
nopoly. With competition
Argentina. That country, he
thought, was a fresh new eliminated, the monopolist
world. Why should one wish can raise prices as he will
to go hack to so forlorn and and his fortune will swell
and swell.
hopeless an area as the Mid-
The Rockefeller fortune
dle East?
was, of course, also built on
Baron de Hirsch was one
of the men who built the oil. The Bronfman wealth
was basically built on li-
100% PURE WORSTED
European railway system.
He knew the economic pic- quors, with which it would
seem, it would be more dif-
ture. He knew what's what,
but apparently the wisest ficult to try the monopoly
•
trick.
are not so very wise.
•
Whiskey, like oil, is a
•
One of the rare excep-
kind of energy fuel, but
tions as far as Israel is
concerned, was one of the alcohol can be made out
•
STRIPES AND SOLIDS
•
of many of the grains
Rothschilds—Baron Ed-
• GRAY, BLUE, BROWN
found on any farm.
mond, the French member
•
•
Visiting the Negev, some
of
the
family.
He
did
show
•
years hack, Bronfman con-
special interest in further-
•
•
the pioneer Jewish ceived the idea of turning
• ing
ANNIVERSARY SPECIAL
agricultural settlements. • the desert cactus plant to a
•
liquor. The idea has kind of
But he did not look on the
• • matter
poetic imagination about it.
as de Hirsch did.
•
• He was a religious Jew The cactus is a thirst plant
• a
•• • and he was motivated by — it can live on a minimum
of water. So one thirst plant
• that.
Schniaryahu Levin had would be used to quench an-
become friendly with the other kind of thirst.
•
The first experiments
multimillionaire Julius Ro-
senwald and tried to inter- with the cactus liquor
FINE CLOTHES FOR 40 YEARS
•
est him in the Zionist idea turned out to be less than
24750 TELEGRAPH at 10 Mile
•
tasty, but the Bronfman la-
but with little success.
•
(next to Dunkin Donut)
•
boratories finally had it
Eventually,
Rosenwald
did
PM
Daily
to
6
PM
—
Thurs
to
8
•
fused with orange and other
get
a
little
friendlier.
He
•
SUNDAY 11 to 4 PM
wrote -Levin that he was flavors with great improve-
••••• ••
•• •
••
ment in its taste.
The Bronfman saga in
North America began 86
years ago with the arrival in
Canada of Yechiel Bronf-
man, a\merchant, from Bes-
sarabia.
He brought with him his
wife, three sons and his
own rabbi to make sure
that his children would
have a good Jewish educa-
tion.
The family began its busi-
ness career as owners of
hotels in small Canadian
cities, and entered the li-
quor business, as wholesal-
ers, in the early 1920s.
They built their first dis-
tillery in 1924 just in time to
take advantage of the tre-
mendous boom in Canadian
whisky because of prohibi-
tion in the United States.
Sam Bronfman never de-
nied that it vas U.S. prohi-
bition that had made him
wealthy, although he stead-
fastly denied that he or his
ALL MODELS INCLUDING M.P.G. MUSTANGS and PINTOS
company had ever indulged
in bootlegging whisky into
the U.S.
REGISTER NOW.FOR ,FREE M.P.G. PINTO AT. AVIS FORD ONLY
With the end of prohibi-
tion came the Bronfmans'
main chance: They had a
PRICES
huge supply of good Cana-
dian whiskies in their
warehouses whereas there
was none in the States.
Custom Drapery! Upholstery!
(Copyright 1975, JTA, Inc.)
ada, and has been practi-
cally unchallenged since
then.
For Custom Drapery
Cleaning, Call
DRAPERY CLEANERS
"All That The flame Implies"
•••••••••••••••••••••••••••••••• •
;THE FAMOUS
We Also
Wash 8 Finish
Drip Dry Curtains
Professionally
•
"ORIGINAL
TINO MORELLI"
SUITS
ID
• •
•
• •
40th
•
•
• •
•
9 65.
HARRY THOMAS
WE DO ALL THE WORK
REMOVE AND INSTALL
891-1818
SAMUEL BRONFMAN
"N N. N. N. N. N. N. N7r.N.
N.
HAPPY NEW YEAR
To All Our Friends & Customers
CUSTOM
I TABLE PADS
- • HAND-CRAFTED • CUSTOM STYLING
PHONE 345-5350
PROMPT DELIVERY
MADE IN MICHIGAN
UNITED TABLE PAD CO.
Our 30th Year
.,-..o..-ortoro-vo)roxwoJeox-zocoocoxo-woocox-zocovo ,coxo3
I
• •
•
• • •
• •••••••••• •• •••••• ••••• •
OFFICIAL FORD
CLEARANCE SALE
1975 FORDS
DRASTICALLY REDUC
SAVE $$$ NOW
29200 TELEGRAPH (AT 12-MILE)
354-3000
They began sending their
barrels of fine booze across
the border where they
blended it into various
brand names, all of them
far better than the new raw
stuff beginning to be pro-
duced by U.S. firms.
Within a short time, Sea-
gram's became the domi-
nant liquor factor both in
the United States and Can-
THIS YEAR SAY
21ESPPir
' J ES,
'VERA
WITH
TREES
FOR ISRAEL.
IT'S A
WONDERFUL
WAY TO
HONOR
SOMEONE
SPECIAL!
Show how much you care by planting trees in Israel as a way of
iaying Happy New Year. JNF will plant trees ($3.00 each) in the
name of your friends and relatives and mail them a beautiful New
Year's certificate in your name.
MAIL OR PHONE YOUR ORDERS —
WE WILL DO THE REST
JEWISH mown FUND
22100 Greenfield Rd.
Oak Park, Mich. 48237
—968-0820