Business Briefs
MRS. DAVID HERSH of
Billingsgate Ave., Birming-
ham, was selected as "queen
for a day" in the recent pro-
motion conducted at OR-
CHARD MALL. Among her
prizes were items from the
merchants in the mall, in-
cluding shoes, clothes, a new
coiffure and gifts for her
family. She is the wife of
an attorney.
*
LLOYD'S BEAUTE ARTS
recently moved to, new,
larger quarters at 16906 W.
Seven Mile. For appoint-
ments, call BR 3-7252.
CUSTOM DRAPERY
CLEANERS announces that
its new up-to-date facil-
A___s, drapery pleats can be
restored accurately and dur-
ably. A professional hanging
service is also offered. For
information, call Cu s tom
Drapery, 891-1818.
Caricatures
for your party
By
SAM FIELD
CHARLOTTE'S KNIT
SHOPS' advertisement last
week should have said the
famous semiannual handbag
sale is now in effect through
Oct. 15 at all four stores,
with 121/2 and Southfield,
open Sunday, noon to 5 p.m.
* *
THE PHOTOGALLERY,
701 Livernois, Ferndale, will
hold a pre-Halloween open
house 5 p.m.-4 a.m., Oct. 26;
11 a.m.-4 a.m., Oct. 27; and
noon-midnight, Oct. 28. Fine
a r t photography, book s,
frames and other items will
be on display. The public is
invited. For information, call
the gallery, 399-3111.
* *
S A M LIEBERMAN has
been appointed vice president
of United Brands, Inc. of
Troy, it was announced by
Joseph Zitomer, president.
Bob Nowak, formerly of
Thorne Optical Co., and his
wife, Rosemarie, are cele-
brating the first anniversary
of their TWINSITE OPTI-
CAL CO., on Schoenherr in
the Pick Wick Shopping
Center. Lens orders can be
filled within a two-10 day
period, adjustments are free
and a wide variety of frames
and colored :- ses are of-
fered. Hours are 9 a.m.-5:30
p.m. Tuesday through Thurs-
day, 9 a.m.-8 p.m. Friday
and 9 a.m.-2 p.m. Saturday.
Boris Smolar's
I r
'Between You
... and Me
Editor-in-Chief Emeritus, JTA
(Copyright 1973, JTA Inc.)
ISRAELI APPEALS:
Jewish communities throughout
the United States and Canada are confused—and annoyed—
by the flood of appeals for funds for various Israeli causes
reaching them. To them the United Jewish Appeal is most
important; they feel that the primacy of the UJA must not
be eroded by a proliferation of appeals for Israeli institu-
tions diverting funds from Israel's most critical human
needs.
A system of preventing and controlling multiple appeals
for Israeli causes has been operating in this country since
1950. Established by the Jewish Agency, it is directed by
the National Committee of Control and Authorization of
Campaigns. Whatever the achievements of this body are,
the number of fund-raising appeals in this country is
nevertheless on the increase. So is the number of violations
of guidelines adopted by this controlling body.
The Council of Jewish Federations and Welfare Funds,
seeking to prevent unauthorized appeals and to maximize
the support of the American Jewish community for the
United Jewish Appeal, has—jointly with the American Sec-
tion of the Jewish Agency—prepared now a set of ground
rules with the aim of firmly checking unauthorized fund-
raising for Israel. They impose a more severe control also
on campaigns of groups and institutions which are, as excep-
tions, permitted by the national committee to raise funds
in the U.S. for their activities in Israel.
A newly constituted committee for coordinating fund-
raising for Israel in the United States was also formed in
Israel. It is composed of representatives of the Israel gov-
ernment and of the executive of the Jewish Agency. It will
cooperate with the national committee in New York, which
is headed now by Mrs. Charlotte Jacobson, chairman of the
American section of the World Zionist Organization, and
Jack D. Weiler, a national chairman of the United Jewish
Appeal.
*
*
*
The writers who have noth-
MEETING
OF
MINDS:
This
month,
representatives of
ing to say are the ones you
can buy; the others have too the national committee in this country and of the joint
high a price.—Walter Lipp- Jewish Agency-government committee in Israel will meet
in Jerusalem. What takes place at this meeting may be the
mann.
most critical of all elements in dealing with the problem of
multiple appeals in this country for Israel.
Leaders of the American national committee will stress
at the meeting that Israeli leadership must realize that in
Complete Selection including the Finest 14 Kt. Gold Jewelry
the long run, interests of Israel—as well as of the Jewish
See Morris or Joel Watnick
communities in the 'United States—the primacy and priority
of the United Jewish Appeal and the Welfare Fund cam-
paigns conducted on behalf of the UJA must be reaffirmed
and strengthened.
FINE JEWELRY
f GIFTS
The American representatives also ask the joint commit-
283 Hamilton
Thurs. 8 Fri. to 9 p.m.
644-7626
tee in Israel to find most effective ways and means of im-
Birmingham (Near Crowley's)
pressing the Israeli institutions with the urgent need for
discipline and coordination of their fund-raising in the U.S.
so as not to harm the primacy and priority of the United
Jewish Appeal.
399C-111320
A GIFT FOR EVERY OCCASION
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Call Our
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I
682-4300
We Cater for All Occasions—Seating for 400.
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GIRLS, TEENS AND YOUNG MISSES
Discover the world of
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row available, a complete selection of
JEANS, SLAX, SEPARATES, TOPS,
DRESSES & COATS.
IT'S ABOUT TIME "1 .01 . "
HAD A CHOICE!
S
I% VISIT
28927 Southfield Road
Sat. 10-3
(S.11. . corner al 12 Mile Rd.) Bali.
Lathrup Village
353-4076
Simultaneously with seeking
action on the part of the Israeli authorities to check un-
authorized fund-raising in the U.S. by Israeli institutions,
the expanded national committee in New York has also
adopted ground rules for campaigning by authorized agen-
cies. They will be required to comply strictly with the condi-
tions under which the authorizations have been granted.
Authorized campaigns for Israeli institutions will hence-
forth have to receive clearance and approval in each com-
munity also from the local Jewish Welfare Fund.
The national committee will keep the Israel ambassa-
dor in Washington informed so that he can give the neces-
sary instruc,:ons to all Israeli consuls and other Israel
staff in the U.S. regarding the new system. Authorized
campaigns will have to send regular reports to the national
committee on finance and transmissions to Israel. Where
merited, the national committee would be ready to indicate
the possibility of withdrawal of authorization. Annual mem-
bership in agencies in this country concerned with helping
institutions in Israel was limited by the national committee
to $50.
The enlarged national committee has also discussed
the relationship with Israel Bonds. It will create a formal
Israel Bond-CJF-UJA committee to develop mutual policy
and approaches and to deal with complaints that cannot he
resolved on a local level.
Quarries of King Solomon
1111LIITFTED
va,hion,
nag f 17 >
8 1 ,221/2
The cave of King Zedekiah
is known among the English
as King Solomon's Quarries.
It is told that from this cave,
King Solomon hewed out
stones to build the Temple.
Today the Arabs call it
Magharath Suleiman — Cave
of Solomon.
The Freemasons look upon
the builders of the Temple
UCTODOr i r,
rria—al
Program Stresses Independent Living
MADISON, Wis. (JTA) —
The newly-named director of
the Madison Jewish commu-
nity's first program for the
Jewish elderly has described
as the key goal of the pro-
gram the strengthening of
the lives of the aged Jews so
that they will be able to con-
tinue to live in their homes
"with dignity."
Mrs. Leah Lustif said the
Madison Jewish Welfare
Council's Senior Adult Coun-
seling and Referral Service
offers "neither charity nor
welfare." She added that it
was "perfectly reasonable
that people who have lived
in Madison all their lives and
have helped to enrich our
community should in turn
benefit from available re-
sources and services."
Wealth is not his that has
it but his that enjoys it.—
Benjamin Franklin.
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M LTER
OF HARVARD ROW
Designers of Fine Furs
Complete Fur Service
11
MILE AND LAHSER,
Phone: 358-0850
BARBARA'S STATIONERY
Stationery
The Most Unusual in All Kinds of
INVITATIONS
• etc.
• Bar Mitzva
• Weddings
•
Unique
Boutique
Items
Stationery
•
725 S. Adams Road
Next to South Adams Square Arcade
in Birmingham, Michigan
Phone 642-3860
Sunday Only
Bank
America rd
Master
SPECIAL!
Charge
*
STRICT REGULATIONS:
Excerpted from Jewish Publica-
tion Society's "Legends of Jeru-
salem" by Zvi Vilnay.
AND SELECT YOUR WARDROBE FROM
THE ONLY STORE IN MICHIGAN
EXCLUSIVELY CHUBBY
Daily 10-6
Thurs. 10-9
*
Friday,
PH O NE: 864-0006
I
THE DETROIT JEWISH NEWS
as the forerunners of their
association. Therefore, they
adopted the word mason as
a name for their brother-
hood.
Since the masons of the
Temple worked in this
quarry, it became famous
among the Freemasons. They
occasionally h e 1 d secret
meetings in the dark re-
cesses of King Solomon's
Quarries.
100% Acrylic
Doubleknit
PANT
SUIT
reg. $42
'34"
while they last!
Two-piece pant suit in care-
free, machine washable 100%
acrylic doubleknit, with pop-
ular shirt-jac top! Choice
of brown, camel, forest green,
burgundy, and some heath-
er tones. Sizes 8 to 16.
Sunday only—while they last!
Open
Thurs., Fri., Sat.
'HI 9
OPEN SUNDAY 12 TO 5
1:3 LT R
-E. O INT 's
GLAMOUR AND LEISURE SPORTSWEAR
HARVARD ROW MALL
FASHIONS
11 Mile 8 Lahser
Southfield