Israel Gets Coca-Cola Franchise
(Continued from Page 1)
Feinberg stated this week that
he does not believe Coca-Cola
yields to Arab boycotts.
ADL, in a statement expressing
delight over the new development
declared:
"We are confident that now
another great American firm
has shown its contempt for the
threats of the 13 Arab nations
that are still trying to throttle
Israel's development, that these
threats will be shown up for the
sham that they are."
Tempo Soft Drink Co. of Israel
_as been eliminated f r o m the
new syndicate receiving the fran-
chise from Coca-Cola. Last week
Farley charged that Tempo had
been found guilty by an Israel
court of the "infringement of Coca-
Cola trademark and bottle design."
Tempo's managing director, Moshe
Bornstein, came to New York on
April 12 to challenge this state-
ment, and court records reportedly
are confirming his denial.
Bornstein told a press conference,
which was held at ADL head-
quarters, that the bottle used to
market Tempo drinks was of that
company's unique design, intro-
duced in 1954 and registered with
the State of Israel. He said that
the design of the bottle was never
an issue in any litigation.
He said that, after Tempo in-
troduced a cola-flavored soft drink
in 1960 under the name of Tempo
Cola, the Coca-Cola Co. sought legal
action against the use of the name
"Tempo Cola" but that this matter
was settled out of court, and the
settlement was confirmed by the
Israeli courts whereby the Israeli
company agreed to change the
spelling of the name of the drink
to "Tempo Kola."
"We agreed to the com-
promise," Bornstein said in a
letter to Farley, "only in order
to maintain friendly relations,
especially since we were in the
midst of negotiations for your
franchise." The Israeli indus-
trialist noted that, in subsequent
correspondence on the Tempo
application, Farley, in discussing
his firm's consideration of the
application, never mentioned any
"litigation" as being a factor in
the negotiations regarding a
franchaise to Tempo.
tornstein pointed out that, dur-
ing the course of the negotiations,
Farley referred the Israeli bever-
age firm to Coca-Cola's area mana-
ger, located in Beirut, Lebanon,
one of the countries participating
in the Arab boycott againt Israel.
He said that Tempo could not suc-
cessfully contact the official in
Beirut.
A statement issued by Farley
said that, in 1949, Feinberg, with
a group of associates, received
approval from the Coca-Cola Co.
of his application to bottle Coca-
Cola in Israel. "Because of the
difficult hard currency situation
at that time, Feinberg and his
associates were unable to get
Israeli government approval and
subsequently withdrew their ap-
plication in 1950," the statement
pointed out, adding that "Mr.
Feinberg has never lost his in-
terest and, as recently as March
31, predating the current contro-
versy, advised me of his continu-
ing serious interest and renewed
his request for a franchise."
"In reply to Mr. Feinberg's
letter to me of March 31, a repre-
sentative of the Coca-Cola Com-
pany advised him on April 1- that
we would be pleased to discuss
the matter with him upon his re-
turn from Israel in mid-April,"
Farley declared. He announced
that, last Friday, J. Paul Austin,
president of the Coca-Cola Co. and
Feinberg met together and "agreed
to exchange letters of intent which
is normal procedure when a cor-
poration enters into negotiations
to establish a new franchise. Mor-
ris B. Abram, president of the
American Jewish Committee, was
most helpful in working with both
parties," he emphasized.
Abram issued a statement de-
claring that he had examined the
file of correspondence between
Feinberg and the Coca-Cola Ex-
port Corp., which goes back to
1949. "There is no evidence in
that file, from then to the pres-
ent, of any reluctance by Coca-
Cola to do business in Israel. with'
a resepcted and stable group of
investors," the American Jewish
Committee president declared.
Israel Government to Grant
Facilities to Coca-Cola Plant
JERUSALEM (JTA) — The Is-
rael government is expected to
grant facilities for a Coca-Cola
plant in Israel under regulations
which encourage foreign investors.
In general, the government has
not been encouraging the estab-
lishment of industries aimed ex-
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Recently, the Zenith Co. of the
United States was granted plant
facilities after it had agreed to
establish a television set factory
at either Beersheba or Nazareth,
both of which are included among
development areas.
U.S. Firm Ends Oil Drilling
Pact with Israeli Company
NEW YORK (JTA)—Livingston
Oil Co. of Tulsa, Okla., announced
that an agreement with Petrocana,
Ltd., of Israel for participation
in off-shore drilling for oil had
been terminated. No reason for
the termination was given although
a company spokesman said that ap-
parently the agreed time period
ended before something was
worked out.
Israeli sources said that the
agreement collapsed because of
difference between officials of
Petrocana, which has leases on
more than 500,000 acres of offshore
land in the Mediterranean, and Liv-
ingston. Petro Cana reportedly
wanted the American firm to start
operations immediately but Living-
ston felt it needed more on-shore
research before beginning the cost-
ly drilling.
Petrocana, which promised the
Israel government it would start
drilling soon and had its leases ex-
tended several times, indicated that
it would meet a July 1 deadline
with new partners, it was reported
here. Petrocana chairman Gordon
Hirshhorn was reported as saying
"we will have our first well spud-
ded by mid-summer."
Wayne Swearingen, who succeed-
ed Julius Livingston as president,
said Livingston wanted to "stay
in the picture, with or without
Petrocana, either off-shore or on-
shore." He indicated Livingston
hoped to negotiate with the Israel
government.
Adenauer Spoke of Loan
of $500 Million—Eshkol
(Direct JTA Teletype Wire
to The Jewish News)
TEL AVIV — In an interview
in the Israeli Army's weekly news-
paper, Bamachaneh, Prime Min-
ister Levi Eshkol confirmed re-
ports that in 1960, West Germany's
Chancellor Konrad Adenauer had
specifically mentioned the sum of
$500,000,000 as the size of a loan
which Bonn would extend to Is-
rael.
That sum came up, he said,
when Dr. Adenauer met with the
then-I sr a e 1 i Prime Minister
David Ben-Gurion in New York.
When Eshkol and a high-rank-
ing Bonn representative were dis-
cussing the establishment of diplo-
matic relations between West Ger-
many and Israel last spring, the
premier stated the half-billion
dollar sum "was referred to with-
out any disagreement." "In fact,"
he added, "during the last three
years we received proportionate
parts of that sum."
The prime minister announced
that he is planning to visit four
African countries in about two
months. However, he said, the
exact itinerary and timing for the
visits have not yet been worked
out.
U.S. Census Bureau
May Include Religion
in Next Questionnaire
CLEVELAND (JTA) — The
United States Census Bureau is
considering inclusion of questions
on religion for the first time in
the 1970 census, Bureau Director
Ross stated. He said that Jews
and Christian Scientists remained
opposed to the proposal but that
Catholic and Protestant groups
had asked for such inquiries.
THE DETROIT JEWISH NEWS
Friday, April 22, 1966-5
14 Go on Trial in Germany for Roles
in Murder of 80,000 Jews and Poles
(Direct JTA Teletype Wire
to The Jewish News)
BONN — One of the biggest
trials of Nazi war criminals ever
held in Germany opened at Mun-
ster. On trial are 14 members of
the Gestapo accused of murdering
at least 80,000 Jews and members
of the Polish intelligentsia. One
item in the 311-page indictment,
which has been in preparation four
years, charges that members of
the group participated in the mass
murders of "Bloody Sunday" —
Oct. 12, 1941 — when they mas-
sacred 12,000 Polish and Hungarian
Jews near Stanislavov in Galicia.
The principal defendant, Hans
Krueger, 56, a leader in Hitler's
security police organization, is
accused of participating in the
murder of at least 26,000 per-
sons. He is under arrest, but
some of the other accused have
not yet been taken into custody.
Originally, 15 men were to have
gone on trial. But at the opening
of the case Tuesday, the court
.
ruled that one of the accused, Al-
fred Hass, 59, will be tried separ-
ately. He is in a hospital now,
having attempted to commit sui-
cide after he had been arrested.
The trial is expected to last
about 10 months. The schedule
shows that 120 witnesses will be
heard, including 50 from abroad,
many of these from Israel. Among
the witnesses will be 50 former in-
habitants of Stanislavov.
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