"The Silent Pulpit"
`Vision' — Biography of Friedenwald Clergy Gets Publicity Advice in "rationale
and gests that if a church intends to
Relations," offering
techniques for communicating the build a creche on its lawn, the
message of religion to the com- media should be notified. The
One of the vagaries of public to Germany and Austria to per-
same, he suggests, is true "for the
munity."
life is the swiftness of oblivion. A fect himself in his chosen special-
In this volume, published by thatched but built by Jewish con-
new generation soon forgets and ty. While there, he observed the
Holt, Rinehart and Winston (383 gregations for the Sukkot observ-
disregards the strivings and the Jewish upper classes, but had a
Madison, NY 17), Greif makes use ance."
accomplishments of their forbears. keen eye for the miseries of East
There is a laugh due among
of the explanatory statement of
We Jews are presumed to be more European Jewry. Back home, he
the Jewish Theological Seminary Reform groups, and perhaps the
mindful of the Past, as indeed we led a huge mass meeting to protest
Orthodox .won't like it either,
on the pursuance of its poetic dra-
against the Kishinev massacre in
should be.
in the Greif suggestion that
matizations of "The Eternal Light"
But, already, many of our Zion- 1903. It was during this period
programs. The Seminary listed its "Rosh Hashanah will be marked
ist pioneers are unknown to the that a group of intellectuals, in-
radio - TV programs as having for by a picture of a bearded man
present generation. Dr. Harry cluding Henrietta Szold and Harry
in a prayer shawl sounding the
their purposes:
Friedenwald of Baltimore was Friedenwald, organized the first
shofar."
"To extol all who sanctify
among the very first native-born Zionist society. This collaboration
Surely, Greif did not mean to
God's name. To emphasize the
leaders of American Zionism. A of Szold and Friedenwald was to
eliminate evaluation of the Holy
sanctity of the human personal-
distinguished citizen, a renowned extend to the end of their days.
ity. To demonstrate the funda- Day's sanctity. But that was a good
scientist, writer and Jewish lead-
Before long, Dr. Harry was
mental character of the demo- way of including synagogues in
BY RABBI SAMUEL J. FOX
making trip after trip to the Holy
(Copyright, 1964, JTA, Inc.)
cratic impulse in a good society. a book entitled "A Guide to
Land. He became president of the
Is it true that the alphabet was
To define the place of the Land Church Public Relations."
old Federation of American Zion-
originally a Hebrew one?
"The Silent Pulpit" emphasizes
of Israel in Jewish religious as-
ists. The first visiting nurses de-
The earliest inscriptions of the piration. To introduce, elucidate the need for modern communica-
spatched to Palestine by Haclassah alphabet go back to the period of and interpret Jewish ritual, tion methods. It will be helpful to
was the idea of Dr. Friedenwald.
the Hebrew patriarchs (Abraham, ceremonial, and folklore."
laymen as well as ministers. It
He spent a full year in Pales- Isaac and Jacob). On this basis
The manner of communicating was written by an expert P. R.
tine, helping to stamp out eye it is possible that our alphabet these purposes to the public, the man and will prove valuable in
diseases. He then assisted in or- comes from the early Hebrews. way of making known church and the expanding public relations
ganizing the medical department Professor Tur-sinai believes that synagogue programs, services, ser- field.
of the Hebrew University. He the historic alphabet was created mons and the numerous other
served as chairman of the Zionist in Israel for the purposes of Is- religious activities, is outlined in
A GOOD MAN TO KNOW !
Commission after the First World rael's religious law, and forms "The Silent Pulpit." It is a guide
War. He battled with disease, part of Israel's religious tradition. for clergymen and their associates
poverty, but also with British He contends that there was a and the book may well serve as a
For Some
duplicity, while at home, his able Hebrew tradition of teaching the textbook for all public relations
of the
son carried on his medical prac- letters of the alphabet as an edu- workers.
cational process in didactic verse.
tice.
For example, the author sug-
best buys
Dr. Friedenwald, the patrician, Some claim that the reason the
on new
took sides with the masses in the early Israelites were perhaps first
organization of the first American with the alphabet is the fact that
Pontiacs
Jewish Congress. In doing so, he the Hebrew religion forbids the
and
broke a life-long friendship with making of graven images or a like-
DR. HARRY FRIEDENWALD
Country Club & Marina
Dr. Cyrus Adler. Then, as now, ness of a living thing. Thus, it be-
Tempest
Located on Grosse lle
er, he became a close collaborator the American Jewish Committee came necessary to change from
1800
Foot
Frontage
on
•
desisted
from
full
collaboration
early
picture
writing
which-
was
of Weizmann, Frankfurter. Bran-
'Detroit River
deis and Henrietta Szold. Alexan- with other Jewish bodies. The more or less a matter of graven
• Golf Course
dra Lee Levin, author of the Zionist issue was at the bottom of images, to alphabetic symbols
• Large Ceramic Tile Pool
"Szolds of Lombard Street", has the impasse. Unable to win over which are comparatively artificial
• New Club House Under
AT
written a biography of Dr. Frie- his friends on the Committee, Dr. and not representational, all ori-
Construction
Friedenwald
sent
his
resignation.
issued
.
ginal
non-alphabetic
scripts
being
denwald, entitled "Vision,"
Phone: Peter Lucas
by the Jewish Publication Society. "The issue has become clear," he more or less representational.
18650 LIVERNOIS
1 block South of 7
DU 2-2222
Why is it that there is such
The name Friedenwald is in- wrote. "A class of Jewry is ranged
UN 3.9300
scarcity of ancient Israel written
delibly connected with the history against the overwhelming masses.
of the Jews of Baltimore. Here Those of us who -feel that their
documents?
Some critics have erroneously
was a pioneer family from Bavaria life is part of the throbbing, anxi-
whose roots go back to 1832. The ous, suffering Jewish life, belong attributed this to a sign of poor
saga of this family is recounted in to that body, which is now seeking culture; others have suggested that
this book. Fame and fortune were self expression in the Congress numerous invasions of Israel in
acquired with a grace that went movement. I find no difficulty in the early times destroyed these
with an inborn noblesse oblige. making my choice."
documents. Later evidence has
His cousin, Racie, Dr. Adler's more feasible explanations. In the
Old Jonas Friedenwald, the grand-
wife, said to him, "Oh Harry,. first place, the excavations in
father. at first mended umbrellas,
you are not one of us—you are Israel until very recently were not
but soon was a successful business
one of the rabble."
man. His son, Aaron, became the
conducted in the best scientific
first of this noted family of phys-
This book is derived largely method, consequently many items.
icians. Three of Aaron's sons from persbnal interviews and a were lost. Secondly, since the ma-
achieved eminence in the medical voluminous correspondence. The jority of early documents were
profession. Julius was nationally author, a niece of Henrietta Szold written on papyrus or parchment,
acknowledged as a leading gastro- by marriage, has observed the these decayed because of the
We're celebrating our 50th year of de-
enterologist. Harry was acclaimed Zionist scene from the outside. dampness in the soil of Palestine,
pendability and integrity - your guaranty
for his contributions to ophthal- The tragedy of 1922, when Frie- except for the area of the Dead
of superb rug cleaning. When you want
mology, and Edgar excelled in denwald, together with Brandeis, Sea which is comparatively dry.
yuor rugs cleaned properly — rely on
pediatrics. Dr. Harry's son, Jonas, Mack, Bob Szold, BrOdie and others Thus early human error and damp
followed in the family footsteps, left the Zionist Organization, is climate destroyed many docu-
Leader. Personal attention is given to
and was recognized for his excel- little understood by Mrs. Levin. ments. Recently, some documents
each rug. We also repair, rebind and
lence and originality in his studies She writes that Dr. Friedenwald are being discovered which may
reweave.
on the diseases of the eye.
was convinced that Dr. Weizmann be placed in early times. The dis-
But, unlike other German was not the proper leader for the
EXTRA SERVICES!
Jewish families, these Jews re-
Zionists. In his opinion, Brandeis curacies and omissions. His closest
Spots and Stains Removed
tained a deep attachment for stood head and shoulders above
by our Specialists
Judaism. Old Jonas helped to
Weizmann in organizational abil- collaborators in Baltimore are
found the Chizuk Emunah Syn- ity. But the controversy was not a omitted from the picture. But it is
agogue in Baltimore, his son be- personal one. Great decisions were good that the Jewish Publication
came president. To this day, this involved. The author is referring Society has commissioned this
leading Congregation is known to the Cleveland convention of book. Dr. Friedenwald was a man
of the old school, but modern in
as the Friedenwald Shule. It is
1922, when the so-called practical
-un-
CARPET CLEANING CO.
not surprising, therefore, that Zionists were pitted against the training and outlook. He was
daunted by affluence and fame.
Dr. Harry, as he was called, was
zealots and theoreticians. With He loved Judaism and the Jewish
LINWOOD
drawn to the Zionist movement.
such a situation, the tendency is People. Let us hope that the pres-
In short order, he became the to romanticize the latter. In re-
CASH & CARRY SAVE 20%'
ent generation will understand
head of the Baltimore Zionists,
trospect, both sides were right,
and was soon recognized as a since both investments and con- and emulate these leaders, who
had the vision to embark on a new
national leader.
tributions have helped to shape
The young physician was sent the modern state. But Dr. Frie- direction for Jewish history.
denwald, with his friends, never
again resumed leadership in the
Conventional
V.A.
Zionist Organization.
F.H.A.
Such, in brief, is the story of
Mortgage Appraisals and Commitments
Dr. Harry Friedenwald. It was my
privilege to know him, and to en-
MAGIC MORTGAGE CO., INC.
joy his hospitality from time to
Nobody
time.
His
striking
appearance
and
A Michigan Corporation
UNDERSELLS
sparkling conversation attracted a
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host of admirers. This book tells
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of his personal life, the enduring
DON'T EVER
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and a dominent mother, who ap-
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pears to have had great influence
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upon her son. Mrs. Friedenwald,
When Selling or Refinancing . . .
nee Stein, never seemed to fully
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comprehend
the
goings
on
of
her
Sherman"
illustrous husband.
Sales Manager
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This book succeeds in portraying
the character of Harry Frieden-
MAGIC MORTGAGE REAL ESTATE CONSULTANTS
wald, but there are many Mac-
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16540 GREENFIELD
THE DETROIT JEWISH NEWS
BR 3-2900
Friday, July 17, 1964
14
A REVIEW BY LAWRENCE W. CROUN
"Public Relations" has become
a career. It has emerged as a
great need for all movements, for
charitable causes, for civic-pro-
tective movements—for houses of
worship.
Edward L. Greif, who heads a
public relations firm in New York,
believing that religious institu-
tions are in need of guidance in
handling their public relations
problems and attaining publicity
needs, has written "The Silent
Pulpit: A Guide to Church Public
meekly Quiz
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