Shiefman and Associates
Win Silver Anvil Award
Advance Mortgage Corpora-
tion and its public relations
counsel, Earl Shiefman and As-
sociates, Inc., have been named
winners of the 1962 Silver Anvil
award for "outstanding • public
relations performance in the
field of customer or client rela-
tions," by the Public Relations
Society of America.
Basis for the award was Ad-
vance's quarterly research re-
port on Midwest Housing Mar-
kets which was begun as a pubj
lic service to the housing and
mortgage banking industries in
1960.
The award was made at a
dinner of the Public Relations
Society in New York, May 16.
Buick Division of General Mo-
tors Corporation was the only
other Detroit winner.
Midwest -H o u s i n g Markets,
widely quoted public service sur-
vey, has been a pioneer in many
areas of housing market report-
Rates
0-akton, -Nippersink Re sorts Offer Low 'Pre-Season'
Persons interested in either of
family vacation from June 16 to
July 3.
Low rates will provide three
meals each day, free golf, special
golfing events, outdoor swim-
ming pool and supervised play
for children. The usual evening
entertainment activities include
floor shows and dancing. Chil-
dren under 17, sharing a room
with parents during this period,
will pay only $2.50 per day, in-
cluding three meals.
Special pre-season rates for
Oakton-Manor (in southern Wis-
consin) are now in effect and
will include the Decoration Day
weekend as well. Children 10
years or under, sharing a room
with two adults, may be accom-
modated free of charge.
Nippersink Manor offers a
'golf tune-up weekend, May 30-
June 2 (Memorial Day weekend)
plus a special June mid-week
Sunday Closing Law
Squashed in California
•
% .eljtvier
kes
VT"
%a-
SACRAMENTO, Calif. (JTA)
—A proposed state law that
would have required the closing
of all businesses on Sundays,
except for stores selling drugs
or other vital necessities, was
withdrawn from the legislature
here by the sponsor of the
measure, Sen. Joseph A. Ratti-
gan.
ing.
1•1 . •
STRICTLY KOSHER
MASHGIACH
DETROIT: UN 4-3190
these two pre-season vacations
should contact the Detroit rep-
resentative: Isadore J. Goldstein,
ELgin 6-7555.
COTTAGES
REILLY'S
HURON HAVEN
450 feet of safe, sandy, no
stone private beach.
On Lake Huron
2 and 3-bedroom cottages
$85 to $130 per week
• NOM • POOL • MAMA CM
AMI BEACH, FLA.
...•••••• ■ ••• ■ •••• ■■ •• ■ ••••••••
Meldfait VesadV <ad'
The wine is the host's and
the thanks.—
Including All The Famous
OAKTON EXTRAS
(Sunday to Friday)
Occupying Deluxe room with 2
adults 2 children limit per room
Governesses for children's
supervised activities.
DECORATION DAY
WEEK-END
Q per day, per person
2 in a room
with Private Bath
.. Aan g In Air Conditioned Room
Kosher Meals by Request
Heated
1 •0
MICHIGAN BEACH HOTEL
meals per
CHILDREN UNDER FREE
and the Month of June
u tler - g ets
t h e b
Baba Kama 92.
Editorial comments by Ad-
_vance president Irving Rose and ■,,,,,•••••.••••••■•■•••••■••••••■■/"'"*.or
other -top officers of the firm
on the meaning of Midwest
':Housing Markets' findings - have
been outspoken and challenging.
SOUTH HAVEN
Their predictions of housing RESORT MICHIGAN
?,
GIANT
POOL
•
trends have been prophetic.
Temperature
In 1962, Advance published a
Controlled
• Dancing and
special study of Midwestern Mi-
Entertainment at
47,
nority Housing markets, a de- , . Pool-side Patio
lei
tio
Free-
Dancing
and
1
1 ,1 ;tailed' comparison of pist
Lessons
projected patterns of occupancy,
• Champagne Hour
minority demand and buying
• Midnight Snacks
• Famous Jewish-Style Cooking
power in 10 major markets. The
• SPECIAL FOR' CHILDREN —
Separate Dining Room &
survey challenged a number of ,
Counselor Supervision
widely held assumptions. It as-
• Additional AIR CONDITIONED
& REMODELED ROOMS
serted that the Negro housing
Market in most Northern cities
DECORATION WEEK-END
is now nearly as saturated as
5 Days-4 Nites May 29-June 2
the white with no backlog of ;
Wed. Dinner thru Sun. Lunch
demand, and that the last dec-
47.50
$42.50
$36.50
ode's pattern of rapid racial
Per Person
,succession a n d neighborhood
turnover will no be repeated
SPECIAL RATES TO JULY 14
lg. this decade.
For Reseryations: WRITE OR
- Shiefman, who resides at
PHONE. So. Haven 637-2503
19199 Santa Barbara;, has been
active in the public relations
field in Detroit for 13- years,
* starting as . a public relations
director for the Allied Jewish
Campaign, and later for the
Jewish Community Center. He is
. . a. graduate of Wayne State Uni-
• 'versity. He is a specialist in in-
dustrial and financial public re-
lations and public service pro-
- grams for industry.
ON LAKE
MICHIGAN
SPECIAL RATES FOR
Owned by Mr. and Mrs. Eichenbaum
•
FULL AMERICAN PLAN
•3
PHONE 362-2626 or WRITE:
MRS. REILLY, TAWAS CITY
BOX 303, MICHIGAN
Ritz-Plaza
On The OaAt'
SUMMER'S
GREAT
AT OAKTON
day plus
midnight snack
• Entertainment and
Dancing Nightly
• All Sports Facilities
• Many additional features
Lower Rates to July 4
ZEIGER'S
Want ads get quick results!
6 DAYS — 5 NIGHTS
FROM $50.00
Until June 30th!
SOUTH HAVEN, MICH Phone: 637-2506
KING SIZE OUTDOOR
AND INDOOR POOLS
NOW
OPEN
All Weather Swimming
Tom Thumb Pool for Small Fry
BEAUTIFUL 18 HOLE
GOLF COURSE
.
Where Vacat;on Dreams Come Truett
at Oakton's front entrance
Ready For Play - June 1st
Acres of Hhoppiness. Moderate Rates.
"Dream" Swirnrning Pool. Superb Food.
Air-conditioned Roorns. New Cocktail
Lounge. Star-studded shows. Dance les-
sons. Orchestra. Sports and Fun.
Rates as Low as $10 Per Day
American Plan — To June 30
80
RES[RVATIONS — INFORMATION
DETROIT
ISADORE GOLDSTEIN
ELgin 6-7555
Free Gotf thru June
- Children's
Program & Counselor
Write for Brochure Today
OAKTON MANOR
FIDELMAN'S
RESORT HOTEL
Smith Haven, Mich. or phone 637-5118
THE CONCORD
"world's foremost resort"
proudly presents
BOBBY DARIN
Report Federations
Raised $2 Billion
NEW YORK, (JTA)—Just un-
(Richard Behrke, Conductor)
JUNE ist
der $2,000,000,000 has been con-
tributed by American Jews in the
past 15 years to their central
community federations and wel-
fare funds for local, national,
and overseas needs, according to
the Council of Jewish Federa-
tions and Welfare Funds' an-
nual report on Jewish communal
services released this week.-
. The 1962 contributions of ap-
proximately $130,000,000 bring
the 15 year total to $1,998,253,-
000. Last year's gifts represent
an increase of $4,400,040. over
the previous year. The data in
the CJFWF report covers serv-
ices supported by central Jewish
bodies in prepared by S. P. Gold-
berg, CJFWF director of budget
research.
The Jewish population's per
capita gift to federated agencies
in 1961 was between $28 and
$30, and the number of annual
contributors is conservatively es-
timated at over one million.
Starring in the Decoration
Day Weekend Show
-
MILTON
BERLE
JULY 4th
ROBERT GOULET
Starring in the Gala Fourth of July Weekend Show
Also Starring on July 6th:
THE WIERE BROTHERS •
THE STEP BROTHERS
Specie! Guest Star
CAROL LAWRENCE
.m...m.•■•••••••••""
BEAUTIFUL - -
SUMMER COTTAGE
FURNISHED
JIMMY DEMARET
is golf pro at the Concord's
two championship courses.
BUSTER CRABBE
Part of an 11 cottage com-
munity. Private swimming
pool -- Clubhouse — Boating.
Fishing on Lake Huron. Lex-
ington, Mich., 1 .1 ,4 hours driv-
, ing time from Detroit.
supervises swimming at the
Concord's two magnificent pools.
Make Your
FOR SALE OR RENT
A WONDERFUL . 10 -WEEK
VACATION FOR THE WHOLE
FAMILY
For Details and Inforination'
Reservations Now!
CALL JO 4-6598
or • UN 1-5307
Anmaless ■111 40.4wmpamer
JULY 6th
,-.
"1111111,1 ""'"^
THE
HOTEL KIAMESHA LAKE, N.Y.
in the heart of the beautiful Catskill Mountains
(Only 90 minutes from N. Y. C.)
Ray Parker, General Manager
For immediate reservations phone your LOCAL TRAVEL AGENT
or phone Monticello, N. Y. 1840.
Rates Include 3 sumptuous
meals per day–full American Plan.