Once again, paperbacks prove
their immense v a 1 u e. Issued
jointly as a paperback this week
by the Jewish Publication So-
ciety and Meridian-World Pub-
lishing Co. is the authoritative
biography of Theodor Herzl by
Alex Bein.
First published by the JPS in
1941, this new edition of the
Herzl biography represents a
lifetime's research by Dr. Bein.
Before settling in Palestine,
the author of this widely ac-
claimed biography consulted the
relevant record of the German

Arad Is Dedicated
in Israel's Negev

A major breakthrough in the
economic conquest of the Ne-
gev, Israel's southern desert
area, occurred with the official
dedication of the new town of
Arad, west of the Dead Sea.
Prime Minister David Ben-
Gurion headed a group of out-
standing leaders of the Israel
government who took part in
the dedication ceremonies.
Arad, which has been estab-
lished with the aid of Israel
Bonds, is already occupied by
'70 families and will serve as
a home for employees of the
nearby Zohar gas fields and the
Dead Sea Potash Works at
S'dom, 16 miles to the east. A
program for the expansion of
potash production at S'dom is
expected to give jobs to 1,000
additional workers in the corn-
ing months:

New Handbook on Writing
By Theodore M. Bernstein

A second book on writing and
editing by the assistant managing
editor of the New York Times,
Theodore M. Bernstein,- will be
published Nov. 17 • under the
title, "More Language That Needs
Watching."
Like his best-selling "Watch
Your Language," this volume has
been developed from Winners
and Sinners, the style bulletin
regularly sent by Bernstein to
the 600-odd reporters and edi-
tors on the staff. Both books
are published by Channel Press,
Manhasset. N.Y.
Although 50,000 copies of
"Watch Your Language" were
purchased, not everyone, says the
publisher, was paying attention
—which is why Bernstein has
been able to collect and correct
a new crop of literary sins and
misdemeanors.
Items in the book ranging from
A (for "accidental puns") to Z
for "Z-z-z, the sound made by
a sleepy editor").

`Counselor's Information
Service' Issued by B.B.
"Counselor's Information
Service," an annotated bibliog-
raphy of current literature on
educational and vocational guid-
ance is now in its 17th year.
This quarterly is published in
February, May, September and
December. It is edited by Dr. S.
Norman Feingold, national di-
rector, Bnai Brith Vocational
Service.
A policy of providing full
coverage of all new publications
relating to occupations and
guidance is continued. Each is-
sue lists from 160 to 170 differ-
ent publications, many of which
are free or inexpensive

Foreign Office and the Rathenau
Archives in Berlin. In addition
to the published works of Herzl
and his diaries, Dr. Bein drew
upon unpublished material col-
lected by the Central Zionist
Archives in Jerusalem. He also
had access to private collections.
He explained, in pointing to the
sources for his work:
"The first place must be given
of course to Herzl's own legacy,
his diaries, letters and manu-
scripts. After this came the
archives of the Viennese Zionist
Central Office in Herzl's. time,
and the archives of David Wolff-
sohn, Max Mandelstamm, Max I.
Bodenheimer, Arye Leib Mitzkin
and others."
Dr. Bein's biography covers
every aspect of Herzl's career.
It contains a rich bibliography
on Herzl and Zionism.
There is a regrettable error
in the paperback which lists
Herzl's first name as "Theodore."
It is traditionally spelled without
the final "e".
To the list of notable paper-
backs is added the fifth edi-
tion of "The Noble Savage,"
a Meridian Book issued by
World Publishing Co. It is
edited by Saul Bellow, Keith
Bottford and Aaron Asher, and
a group of noted contributing
editors.
Containing stories, poems and
nonfiction, the new "Noble Sav-
age" features eminent writers,
among them: Arthur Miller, Her-
bert Blau, Isaac Rosenfeld, and
a score of others.
Included is a short novel, "The
Line of Fire," by Leon Rooke.
For readers with a variety of
interests, "The Noble Savage"
will prove a veritable storehouse
of literature.

Cherner Cultural Center
Established In Israel
The America-Israel Cultural
Foundation will establish a cul-
tural center in the Jaffa quarter
of Tel-Aviv-Jaffa, in honor of the
late Joseph Cherner, American.
leader of Zionist affairs. The an-
nouncement was made at a din-
ner, held by the Foundation Sat-
urday in Tel-Aviv at the Sheraton
Hotel. Tel-Aviv's Mayor, Mon
dechi Namir, was host.
Mrs. Ruth Cherner of Washing-
ton, D.C., Mr. Cherner's widow,
a guest at the dinner, intends to
advance $250,000 to the Founda-
tion to be used towards construc-
tion of the center.

Waldman's Hotel Will Have Art Gallery
Publish Programmed
Text to Teach Hanukah Waldman's Hotel of Miami and a devotee of the arts, said

The ancient story of the Fes-
tival of Lights (Hanukah) — to
be celebrated by Jews around
the world for the 2,127th time
beginning Dec. 22 — has been
retold in a text based on the
programed learning concept, it
was announced by International
Educational Services in Scranton,
Pa.
This marks the first time that
the programed instruction
method has been applied to
Jewish ceremonies—and is also
the first religious course to be
published by International
Textbook Co., parent firm of
IES.
The programed learning tech-
nique is basically a system
which presents a problem to a
student, allows him to respond,
and then immediately rewards
him with the correct answer,
showing the student if he is
right or wrong. It can be em-
ployed either with or without
a mechanical device, or can be
prepared, as in this case, in a
form similar to familiar school
workbooks.
Initiator of this educational
and religious milestone is Dr.
Louis Nulman, dean of the
Scranton Hebrew Day School
and Rabbi of the Young Israel
congregation. Dr. Nulman has
been engaged for many years
in researching experimental
techniques for teaching reli-
gious subjects.

World Jewish Congress
Issues Publication Aiding
Austrian Nazi Victims
The World Jewish Congress
in New York has issued a pub-
lication to help Austrian Jewish
victims of Nazism seeking com-
pensation for damages to their
professional careers. About • 40,-
000 persons are involved.
This pamphlet is obtainable
from the Institute of Jewish
Affairs, 15 E. 84th St., New
York 28.

Beach, Fla., announced that it that if the public shows its in-
has set aside a public room for terest, then works of art in metal
permanent use as an art gallery. and ceramics will also be shown.
Last year several Israeli ar-
tists from Ein Hod, the artist's
Want ads get quick results!
colony in Israel, displayed some
of their works. This year, Amer-
ican and foreign artists will be
FAMED FOR
invited to exhibit their works
FRIENDLINESS
free of charge.
Sam Waldman, president of
the Waldman family hotel chain

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15 — TH E DETROIT J EWISH N EWS -- Frid ay, D ecemb er 7, 1962

Bein's `Herzl' as a Paperback;
`Noble Savage' in Fifth. Edition