Friday, April 20, 19112 — 1 2
—
THE DETRO IT JEW IS H NEWS
Boorstin's 'The Image': Incisive
Analysis of the A merican Dream
`image,' which comes from the
Latin imago, is related to the
Latin word imitari, which means
`to imitate.' According to
mon American dictionary defi-
nitions, an image is an artificial
imitation or representation of
the external form of any object,
especially of a person. Images
now displace ideals. But an ideal
is much more difficult to de-
fine. It is . . . an old-fashioned
word and an old-fashioned no-
tion. 'Ideal' is related somehow
to 'idea.' . . . Differences be-
tween 'ideal - thinking' and
'image-thinking' are the differ-
ences between our thinking be-
fore and after the Graphic
Revolution."
Discussing the "best-seller" as
a "by-product of the Graphic
Revolution," Prof. Boorstin com-
ments on the Bible, the World's
Best-Seller, and describes the
Torah, the heirloom handed
down from generation to gener-
ation, reverently written. as "in
almost every way the antithesis
of our distinctive writings, our
newspapers, our mass - circula-
tion magazines and our best
sellers."
History Professor Daniel J.
Boorstin of the University of
Chicago, who recently has been
given the assignment as the
first professor of American his-
tory at the University of Paris,
describing the "Graphic Revolu-
tion" and the pseudo-events in
evidence in the world today,
has written a most entertaining
and most informative book.
"The Image—Or What Happen-
ed to the American Dream,"
published by Atheneum (162
E. 38th, N. Y. 16), is a volume
that has so many valuable as-
pects that the book is certain
to become a guide for advertis-
ing men, for writers, for histori-
ans—for all who seek an under-
standing of "the image" that is
ours as Americans.
Seeking a yardstick by which
to measure our experiences,
Prof. Boorstin suggests that "it
is expressed in a universal shift
in our American way of speak-
ing: from talk about 'ideals' to
talk about images.' " He depicts
the image as synthetic, believ-
able, passive, concrete and vivid
as well as ambiguous.
"Movies and books mirror
each other," we are advised.
"Both give us the fantastic,
unreal image that we wish to
believe of ourselves. Music
becomes a mirror of moods.
Experience becomes little
more than interior decora-
tion."
Thus, we are admonished.
"the peculiarities of the mod-
ern image and the consequences
of image-thinking appear even
clearer by contrast to what has
been displaced: thinking in
ideals. The English word
corn-
Describing the world of our
making, the illusions we be-
lieve in, Prof. Boorstin states:
"When we pick up our news-
paper at breakfast, we expect
—we even demand—that it
bring us momentous events
sine-, the night before. . . .
We expect our two-week vaca-
tion to be romantic, exotic,
cheap and effortless .. . We
expect everybody to believe
deeply in his religion, yet not
to think less of others for
not believing. . . . We expect
the contradictory and impos-
sible. We expect compact cars
Hebrew Corner
which are spacious; luxurious
cars W hich are economical.
We expect to be rich and
Kiryath Shmone (the name of a
charitable, powerful and mer-
town) was set up (founded) in 1949
ciful, active and reflective,
in the northern part of the Huila
kind and competitive . . .
valley. on the site of an Arab village.
from which came (on Ilth of Adar
Never have people been more
54390) the murders of Joseph Trum-
the masters of their environ-
peldor and his friends—The place is
planned to be an agricultural village. . went. Yet never has a people
The first settlers were housed in
felt more deceived and dis-
the mined houses of the deserted
Arab village. In the first part of
appointed. For never has a
1950 came an additional wave of
people
expected so much
immigrants that were housed in a
large temporary neighborhood of tin
more than the world could
houses crowded together. The build-
offer."
ing of the first housing projects
started in 1950. Houses of stone and
Then-e he proceeds to show
prefabricated wooden houses from
Finland were built, while alongside the effects of the Graphic Revo-
them were small farmsteads, and the
water supply was arranged: the lution and the reflection of the
large temporary neighborhood was "image." Prof. Boorstin's fine
done away with. Factories were built
and a local council was founded that style and challenging ideas.
accepted upon itself to run the local I marked by a splendid sense of
matters.
humor, make "The Image" an
The draining of the Huila (lake
the founding of industrial project s, outstanding and incisive diag-
and large development operations — ' nosis of the American dream
all these caused the doubling of the
and the thinking of our time.
number of inhabitants of Kiryatl
Kiryath Shmone
Shmone and made it into a good
example of a city in development..
(Translation of Iichre, column..Pub-
lished by Brith Ivrith Olamith. Jerus-
alem. ).
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Senators Honor Hadassah
Mrs. Karbel Is
Re-Named Torch
Drive Chairman
Mrs. Sidney J. Karbel, 19630
Stratfor:, has been reappointed
Torch Drive chairman for the
North Central Region.
Her appointment was announc-
ed by Mrs. S. Graham Cookson,
Torch Drive chairman for Cen-
tral Wayne County.
Mrs. Karbel will recruit, train,
and direct Torch Drive solicitors
ill the region bounded by
Schoolcraft and Eight Mile
road, Greenfield and Woodward
and, for the first time, the City
of Highland Park.
Mrs. Karbel served as region-
al Torch Drive chairman last
year, and before that as a volun-
teer worker. She is a past pre-
sident of the Jewish Welfare Fe-
deration Women's Division and
a member of the executive com-
mittee of the Jewish Community
Center.
The wife of Attorney Karbel
who is a prominent Bnai Brith
leader, Mrs. Karbel is the mother
of two children, a married
daughter living in Washington,
D.C., and a son attending the
University of Michigan Law
School.
The 1902 Torch Drive will be
held Oct. 16 through Nov. 8 to
raise funds for the 1963 budgets
of 195 health and community
services
Top leaders of Hadassah are shown above chatting with
Senators Hubert H. Humphrey (D.-Minn.) and Kenneth
Keating (R.-N.Y.) at a luncheon in honor of the 50th anni-
versary of the founding of Hadassah, held in the New Senate
Office Building and attended by more than 20 members of the
Senate, given for Hadassah by Senators Huniphrey and Jacob
K. Javits (R.-N.Y.) Left to right are Senator Keating; Mrs.
High Salpeter, member of 'Hadassah's national board; Mrs.
Siegfried Kramarsky, national president of Hadassah; Senator
Humphrey; and Mrs. Rose L. Halprin, national chairman of
Hadassah's Golden Jubilee. The luncheon was followed by
tributes to Hadassah in the House and Senate.
Happy 7assover to Our Friends and Patrons
GREZ'S HUNGARIAN VILLAGE
Specializing in Native Hungarian Dinners and Chicken Paprikash
Sunday Family Style Dinners — All you can Eat ;2.95;
Children Half Price
Alex Shandor Gypsy Music
Open Daily 5 p.m. — Closed Monday
New York Students
Demonstrate Against
Soviet Ban on Matzohs
935
Lowndole,
N. of 8600 W. Fort
NEW YORK, (JTA) — Sev-
eral hundred students from a
Happy Passover
majority of New York City col-
t lege campuses marched silently
in front of the Soviet Mission
in the United Nation- in pro-
test against the ban on matzoh
baking by Soviet authorities for
3146 E. JEFFERSON
this Passover.
The marchers carried a va-
riety of banners protesting the
ban. They were under instruc- •••
tions not to speak or demon-1
Happy Passover
strate in any way and the
schedule called for them to
march back and forth in front
of the mission for two hours.
In a statement issued prior
to the march, the sponsors as-
14201 W. 8 MILE RD.
j serted that the ban was "the
culmination of five years of
gradual encroachment on this
key aspect of Judaism" and
that the ban was "part of a
larger official attempt to de-
stroy the bond between Soviet
Jewry and the traditional roots
of Judaism which have a na-
PRINTING—OFFSET
tional historical significance."
I
V 12-9294
PENINSULAR DISTRIBUTING CO.
LO 7-7202
ROSE-HILL BUILDERS, INC.
UN 4-6100
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Greetings on Passover
1
•
. : SAFRAN PRINTING COMPANY • . do
Israeli Blossoms Presented
to N.Y. City at UJA Affair
NEW YORK (JTA) — Rina
Kishon Miss T,-,.'.,,l presented
to the city of New York a col-
lection of gladiola blossoms and
bulbs. The token of friendship to
the City of New York was pre-
sented at the Spring Festival
L.(ncheon of the Women's Divi-
sion of the United Jewish Ap-
peal of Greater New York in
Manhattan's Central Park.
The flowers were accepted by
the New York City Parks Com-
missioner Newbold Morris, to be
planted in Central Park. Mrs.
Frances J. Bloustein, city-wide
chairman of the UJA Women's
Division, presided at the cere-
mony.
•
o
e
• 3939 BELLEVUE •
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Passover Greetings
z
Waksman To Help Plan
New Laboratory In Israel
Dr. Selman Waksman, Nobel
Prize scientist, will visit Israel
this spring after a tour of Rus-
sia and India, and will assist
in the development of a new
microbiology laboratory to be
established on the campus of
Technion-Israel Institute of Tech-
nology in Haifa.
Neighborhood theaters a r e
cooperating with the Michigan
Cancer Foundation in the fight
against cancer by scheduling
free film showings of "A Breath
of Fresh Air," latest film on
prevention of breast cancer. -7-
SHAW & SLAVSKY, INC. I
13821 ELMIRA
TE 4-3990
Happy Passover .. .
May
this festival of freedom
inspire all men, of all faiths,
wherever they may live, to strive
to retain their liberties and to
help in guaranteeing the
freedoms of all peoples.
MR. AND MRS. LOUIS M. ELLIMAN