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4 "WALLOP"

Everybody wants "wallop"• in their advertising . . .

that is why the Jewish News swings into action

with the '57 look. Covering its field like a blanket,

The Jewish News puts a sweeping streamlined

modern "punch" into its advertising with

the latest color facilities.

Printed on a new 4-color Goss Universal Press

that adds that extra something to half tones,

The Jewish News has that

"Big Time" impact that gets results.

DETROIT POST PRINTING COMPANY

1442 Brush Street at the Music Hall

WOodward 1-9833-4-5-6

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